{"id":478,"date":"2025-11-06T18:00:24","date_gmt":"2025-11-06T09:00:24","guid":{"rendered":"https:\/\/fungry.co.jp\/newcnaps\/?p=478"},"modified":"2026-01-30T14:46:16","modified_gmt":"2026-01-30T05:46:16","slug":"url-parameter-for-mail-marketing","status":"publish","type":"post","link":"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/","title":{"rendered":"URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u306f\uff1f\u4ed8\u3051\u65b9\u304b\u3089GA4\u3067\u306e\u5206\u6790\u3001SEO\u3078\u306e\u5f71\u97ff\u307e\u3067\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"556\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/251106_thumbnail.jpg\" alt=\"\" class=\"wp-image-5908\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/251106_thumbnail.jpg 900w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/251106_thumbnail-768x474.jpg 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">\u672c\u8a18\u4e8b\u3067\u306f\u3001Web\u30b5\u30a4\u30c8\u3078\u306e\u6d41\u5165\u7d4c\u8def\u3084\u5e83\u544a\u52b9\u679c\u3092\u6b63\u78ba\u306b\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u306a\u300cURL\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u306b\u3064\u3044\u3066\u3001\u305d\u306e\u57fa\u672c\u304b\u3089\u5177\u4f53\u7684\u306a\u8a2d\u5b9a\u65b9\u6cd5\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08GA4\uff09\u3067\u306e\u5206\u6790\u624b\u9806\u3001\u305d\u3057\u3066\u6ce8\u610f\u3059\u3079\u304dSEO\u3078\u306e\u5f71\u97ff\u307e\u3067\u7db2\u7f85\u7684\u306b\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u300c\u3069\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u672c\u5f53\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u306e\u304b\u5206\u304b\u3089\u306a\u3044\u300d<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u300c\u6d41\u5165\u7d4c\u8def\u3092\u3088\u308a\u8a73\u7d30\u306b\u5206\u6790\u3057\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e88\u7b97\u3092\u6700\u9069\u5316\u3057\u305f\u3044\u300d<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u3068\u3044\u3063\u305f\u60a9\u307f\u3092\u62b1\u3048\u308bWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306e\u65b9\u306b\u5411\u3051\u3066\u3001URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u5206\u6790\u624b\u6cd5\u3092\u7d39\u4ecb\u3002<\/span><\/p>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<div style=\"font-family: sans-serif;\">\n  <fieldset style=\"border: 2px solid #baac8d; border-radius: 8px; padding: 25px 15px 15px;\">\n    <legend style=\"background: #baac8d; padding: 6px 10px; border-radius: 5px; color: #ffffff; font-weight: bold; margin-left: 10px; font-size: 1em;\">\n      \u3053\u306e\u8a18\u4e8b\u3067\u5206\u304b\u308b\u3053\u3068\n    <\/legend>\n    <ul style=\"font-size: 16px; line-height: 1.8; margin-top: 0; padding-left: 1.2em;\">\n      <li>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u57fa\u672c\u7684\u306a\u5f79\u5272\u3068\u4ed5\u7d44\u307f<\/li>\n      <li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5fc5\u9808\u306e\u300cUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u300d5\u7a2e\u985e\u3068\u305d\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/li>\n      <li>\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL\u3092\u7c21\u5358\u306b\u751f\u6210\u3067\u304d\u308b\u30c4\u30fc\u30eb\u306e\u4f7f\u3044\u65b9\n<\/li>\n      <li>GA4\u3067\u306e\u52b9\u679c\u6e2c\u5b9a\u30fb\u5206\u6790\u65b9\u6cd5<\/li>\n <li>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u4f7f\u7528\u6642\u306b\u6ce8\u610f\u3059\u3079\u304dSEO\u4e0a\u306e\u30ea\u30b9\u30af\u3068\u5bfe\u7b56<\/li>\n    <\/ul>\n  <\/fieldset>\n<\/div>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<p>\u3053\u306e\u8a18\u4e8b\u3092\u8aad\u3081\u3070\u3001\u5404\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u52b9\u679c\u3092\u6b63\u78ba\u306b\u6570\u5024\u3067\u628a\u63e1\u3057\u3001\u30c7\u30fc\u30bf\u306b\u3082\u3068\u3065\u3044\u305f\u6539\u5584\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u5b9f\u884c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>\uff3c\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u305f\u3081\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u30dd\u30a4\u30f3\u30c8\u306f\u3053\u3061\u3089\uff01\uff0f<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/fungry.co.jp\/cnaps\/download\/content-creation\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"150\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/10\/\u30b3\u30f3\u30c6\u30f3\u30c43\u70b9.png\" alt=\"\" class=\"wp-image-5658\"\/><\/a><\/figure>\n<\/div>\n\n\n<p>\u3000<\/p>\n\n\n\n<div style=\"border: 2px solid #960000; padding: 10px; border-radius: 10px; background: ;\">\n  <b>\u95a2\u9023\u8a18\u4e8b<\/b>\n  <div><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/content-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7a2e\u985e\u3084\u5b9f\u8df5\u30d7\u30ed\u30bb\u30b9<\/a><\/div>\n  <div><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/mail-marketing-method\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5931\u6557\u4f8b\u304b\u3089\u5b66\u3076\u6210\u529f\u306e\u9375\u3092\u5c02\u9580\u5bb6\u304c\u89e3\u8aac\n<\/a><\/div>\n  <div><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/btob-mail-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">BtoB\u3067\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6210\u529f\u3055\u305b\u308b\u30b3\u30c4<\/a><\/div>\n<\/div>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%A8%E3%81%AF%EF%BC%9FWeb%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E7%BE%85%E9%87%9D%E7%9B%A4\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u306f\uff1fWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u7f85\u91dd\u76e4<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%81%AE%E6%A7%8B%E9%80%A0%EF%BD%9C%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AF%E3%81%A9%E3%81%93%E3%81%AB%E3%81%82%E3%82%8B%EF%BC%9F\" >URL\u306e\u69cb\u9020\uff5c\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3069\u3053\u306b\u3042\u308b\uff1f<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AE2%E3%81%A4%E3%81%AE%E7%A8%AE%E9%A1%9E\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306e2\u3064\u306e\u7a2e\u985e<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E3%82%A2%E3%82%AF%E3%83%86%E3%82%A3%E3%83%96%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF\" >\u30a2\u30af\u30c6\u30a3\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E3%83%91%E3%83%83%E3%82%B7%E3%83%96%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF\" >\u30d1\u30c3\u30b7\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E5%BF%85%E9%A0%88%E7%9F%A5%E8%AD%98%EF%BC%815%E7%A8%AE%E9%A1%9E%E3%81%AEUTM%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF\" >\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5fc5\u9808\u77e5\u8b58\uff015\u7a2e\u985e\u306eUTM\u30d1\u30e9\u30e1\u30fc\u30bf<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E8%A8%AD%E5%AE%9A%E3%81%99%E3%82%8B3%E3%81%A4%E3%81%AE%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b3\u3064\u306e\u30e1\u30ea\u30c3\u30c8<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#1_%E6%96%BD%E7%AD%96%E3%81%94%E3%81%A8%E3%81%AB%E5%8A%B9%E6%9E%9C%E6%B8%AC%E5%AE%9A%E3%81%A7%E3%81%8D%E3%82%8B\" >1. \u65bd\u7b56\u3054\u3068\u306b\u52b9\u679c\u6e2c\u5b9a\u3067\u304d\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#2_AB%E3%83%86%E3%82%B9%E3%83%88%E3%81%AE%E7%B2%BE%E5%BA%A6%E3%81%8C%E5%90%91%E4%B8%8A%E3%81%99%E3%82%8B\" >2. A\/B\u30c6\u30b9\u30c8\u306e\u7cbe\u5ea6\u304c\u5411\u4e0a\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#3_%E8%B2%BB%E7%94%A8%E5%AF%BE%E5%8A%B9%E6%9E%9C%EF%BC%88ROI%EF%BC%89%E3%82%92%E5%8F%AF%E8%A6%96%E5%8C%96%E3%81%A7%E3%81%8D%E3%82%8B\" >3. \u8cbb\u7528\u5bfe\u52b9\u679c\uff08ROI\uff09\u3092\u53ef\u8996\u5316\u3067\u304d\u308b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AE%E8%A8%AD%E5%AE%9A%E6%89%8B%E9%A0%86%E3%81%A8%E7%94%9F%E6%88%90%E3%83%84%E3%83%BC%E3%83%AB%E3%80%90%E5%AE%9F%E8%B7%B5%E3%80%91\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u8a2d\u5b9a\u624b\u9806\u3068\u751f\u6210\u30c4\u30fc\u30eb\u3010\u5b9f\u8df5\u3011<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#STEP1_Campaign_URL_Builder%E3%82%92%E9%96%8B%E3%81%8F\" >STEP1. Campaign URL Builder\u3092\u958b\u304f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#STEP2_%E5%BF%85%E9%A0%88%E9%A0%85%E7%9B%AE%E3%82%92%E5%85%A5%E5%8A%9B%E3%81%99%E3%82%8B\" >STEP2. \u5fc5\u9808\u9805\u76ee\u3092\u5165\u529b\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#STEP3_%E5%BF%85%E8%A6%81%E3%81%AB%E5%BF%9C%E3%81%98%E3%81%A6%E4%BB%BB%E6%84%8F%E9%A0%85%E7%9B%AE%E3%82%92%E5%85%A5%E5%8A%9B%E3%81%99%E3%82%8B\" >STEP3. \u5fc5\u8981\u306b\u5fdc\u3058\u3066\u4efb\u610f\u9805\u76ee\u3092\u5165\u529b\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#STEP4_%E7%94%9F%E6%88%90%E3%81%95%E3%82%8C%E3%81%9FURL%E3%82%92%E3%82%B3%E3%83%94%E3%83%BC%E3%81%97%E3%81%A6%E4%BD%BF%E7%94%A8%E3%81%99%E3%82%8B\" >STEP4. \u751f\u6210\u3055\u308c\u305fURL\u3092\u30b3\u30d4\u30fc\u3057\u3066\u4f7f\u7528\u3059\u308b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#GA4%E3%81%A7%E3%81%AEURL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AE%E7%A2%BA%E8%AA%8D%E3%83%BB%E5%88%86%E6%9E%90%E6%96%B9%E6%B3%95%E3%80%90%E5%9B%B3%E8%A7%A3%E3%80%91\" >GA4\u3067\u306eURL\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u78ba\u8a8d\u30fb\u5206\u6790\u65b9\u6cd5\u3010\u56f3\u89e3\u3011<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#1_%E5%9F%BA%E6%9C%AC%E7%9A%84%E3%81%AA%E6%B5%81%E5%85%A5%E3%83%87%E3%83%BC%E3%82%BF%E3%82%92%E7%A2%BA%E8%AA%8D%E3%81%99%E3%82%8B\" >1. \u57fa\u672c\u7684\u306a\u6d41\u5165\u30c7\u30fc\u30bf\u3092\u78ba\u8a8d\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#2_%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%9A%E3%83%BC%E3%83%B3%E5%88%A5%E3%81%AB%E3%83%87%E3%83%BC%E3%82%BF%E3%82%92%E7%A2%BA%E8%AA%8D%E3%81%99%E3%82%8B\" >2. \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5225\u306b\u30c7\u30fc\u30bf\u3092\u78ba\u8a8d\u3059\u308b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E6%B4%BB%E7%94%A8%E3%81%97%E3%81%A6%E9%AB%98%E5%BA%A6%E3%81%AA%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E6%96%BD%E7%AD%96%E3%82%92%E5%AE%9F%E7%8F%BE%E3%81%97%E3%82%88%E3%81%86\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u9ad8\u5ea6\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u5b9f\u73fe\u3057\u3088\u3046<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E3%82%AA%E3%83%95%E3%83%A9%E3%82%A4%E3%83%B3%E6%96%BD%E7%AD%96%E3%81%AE%E5%8A%B9%E6%9E%9C%E6%B8%AC%E5%AE%9A\" >\u30aa\u30d5\u30e9\u30a4\u30f3\u65bd\u7b56\u306e\u52b9\u679c\u6e2c\u5b9a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E9%83%A8%E9%96%80%E6%A8%AA%E6%96%AD%E3%81%A7%E3%81%AE%E3%83%87%E3%83%BC%E3%82%BF%E9%80%A3%E6%90%BA\" >\u90e8\u9580\u6a2a\u65ad\u3067\u306e\u30c7\u30fc\u30bf\u9023\u643a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#LTV%EF%BC%88%E9%A1%A7%E5%AE%A2%E7%94%9F%E6%B6%AF%E4%BE%A1%E5%80%A4%EF%BC%89%E3%81%AE%E6%9C%80%E5%A4%A7%E5%8C%96\" >LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u306e\u6700\u5927\u5316<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E4%BD%BF%E7%94%A8%E3%81%99%E3%82%8B%E9%9A%9B%E3%81%AE5%E3%81%A4%E3%81%AE%E6%B3%A8%E6%84%8F%E7%82%B9\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u969b\u306e5\u3064\u306e\u6ce8\u610f\u70b9<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AE%E5%91%BD%E5%90%8D%E3%83%AB%E3%83%BC%E3%83%AB%E3%82%92%E7%B5%B1%E4%B8%80%E3%81%99%E3%82%8B\" >\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u547d\u540d\u30eb\u30fc\u30eb\u3092\u7d71\u4e00\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E8%A4%87%E6%95%B0%E3%81%AE%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AF%E3%80%8C_%E3%80%8D%E3%81%A7%E5%8C%BA%E5%88%87%E3%82%8B\" >\u8907\u6570\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u300c&amp;\u300d\u3067\u533a\u5207\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E3%83%A6%E3%83%BC%E3%82%B6%E3%83%BC%E3%81%8C%E8%AA%AD%E3%82%80%E3%81%93%E3%81%A8%E3%82%92%E6%84%8F%E8%AD%98%E3%81%99%E3%82%8B\" >\u30e6\u30fc\u30b6\u30fc\u304c\u8aad\u3080\u3053\u3068\u3092\u610f\u8b58\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E9%87%8D%E8%A4%87%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%81%AB%E3%82%88%E3%82%8BSEO%E3%83%AA%E3%82%B9%E3%82%AF\" >\u91cd\u8907\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u3088\u308bSEO\u30ea\u30b9\u30af<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E5%80%8B%E4%BA%BA%E6%83%85%E5%A0%B1%E3%82%92%E5%90%AB%E3%82%81%E3%81%AA%E3%81%84\" >\u500b\u4eba\u60c5\u5831\u3092\u542b\u3081\u306a\u3044<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AB%E9%96%A2%E3%81%99%E3%82%8B%E3%82%88%E3%81%8F%E3%81%82%E3%82%8B%E8%B3%AA%E5%95%8F\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#UTM%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AF5%E7%A8%AE%E9%A1%9E%E3%81%99%E3%81%B9%E3%81%A6%E8%A8%AD%E5%AE%9A%E3%81%99%E3%82%8B%E5%BF%85%E8%A6%81%E3%81%AF%E3%81%82%E3%82%8B%EF%BC%9F\" >UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306f5\u7a2e\u985e\u3059\u3079\u3066\u8a2d\u5b9a\u3059\u308b\u5fc5\u8981\u306f\u3042\u308b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E4%BD%BF%E3%82%8F%E3%81%9A%E3%80%81%E3%83%A1%E3%83%BC%E3%83%AB%E9%85%8D%E4%BF%A1%E3%83%84%E3%83%BC%E3%83%AB%E3%81%AE%E3%82%AF%E3%83%AA%E3%83%83%E3%82%AF%E6%B8%AC%E5%AE%9A%E6%A9%9F%E8%83%BD%E3%81%A0%E3%81%91%E3%81%A7%E3%81%AF%E4%B8%8D%E5%8D%81%E5%88%86%EF%BC%9F\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u308f\u305a\u3001\u30e1\u30fc\u30eb\u914d\u4fe1\u30c4\u30fc\u30eb\u306e\u30af\u30ea\u30c3\u30af\u6e2c\u5b9a\u6a5f\u80fd\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E8%A8%AD%E5%AE%9A%E3%81%99%E3%82%8B%E9%9A%9B%E3%80%81%E5%A4%A7%E6%96%87%E5%AD%97%E3%81%A8%E5%B0%8F%E6%96%87%E5%AD%97%E3%81%AF%E5%8C%BA%E5%88%A5%E3%81%95%E3%82%8C%E3%82%8B%EF%BC%9F\" >\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u969b\u3001\u5927\u6587\u5b57\u3068\u5c0f\u6587\u5b57\u306f\u533a\u5225\u3055\u308c\u308b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E8%A8%AD%E5%AE%9A%E3%81%99%E3%82%8B%E3%81%A8%E3%80%81SEO%E3%81%AB%E6%82%AA%E5%BD%B1%E9%9F%BF%E3%81%AF%E3%81%82%E3%82%8A%E3%81%BE%E3%81%99%E3%81%8B%EF%BC%9F\" >URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u3001SEO\u306b\u60aa\u5f71\u97ff\u306f\u3042\u308a\u307e\u3059\u304b\uff1f<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-34\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/url-parameter-for-mail-marketing\/#%E3%81%BE%E3%81%A8%E3%82%81\" >\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%A8%E3%81%AF%EF%BC%9FWeb%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E7%BE%85%E9%87%9D%E7%9B%A4\"><\/span>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u306f\uff1fWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u7f85\u91dd\u76e4<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u306f\u3001Web\u30da\u30fc\u30b8\u306eURL\u306e\u672b\u5c3e\u306b\u4ed8\u3051\u52a0\u3048\u3089\u308c\u308b\u300c?\u300d\u4ee5\u964d\u306e\u6587\u5b57\u5217\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059<\/strong>\u3002\u4e3b\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u7d4c\u8def\u304b\u3089Web\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\u304d\u305f\u306e\u304b\u3092\u8b58\u5225\u30fb\u5206\u6790\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u540c\u3058\u88fd\u54c1\u30da\u30fc\u30b8\u3078\u306e\u30ea\u30f3\u30af\u3067\u3082\u3001URL\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u3042\u308c\u3070\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u7d4c\u7531\u306a\u306e\u304b\u3001\u7279\u5b9a\u306eWeb\u5e83\u544a\u7d4c\u7531\u306a\u306e\u304b\u3092\u30b5\u30fc\u30d0\u30fc\u5074\u3067\u533a\u5225\u3067\u304d\u307e\u3059\u3002<strong>\u3069\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u3069\u308c\u3060\u3051\u52b9\u679c\u304c\u3042\u3063\u305f\u306e\u304b\u3092\u6b63\u78ba\u306b\u6e2c\u5b9a\u3067\u304d\u308b<\/strong>\u305f\u3081\u3001URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u300c\u7f85\u91dd\u76e4\u300d\u306e\u3088\u3046\u306a\u5f79\u5272\u3092\u62c5\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"URL%E3%81%AE%E6%A7%8B%E9%80%A0%EF%BD%9C%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AF%E3%81%A9%E3%81%93%E3%81%AB%E3%81%82%E3%82%8B%EF%BC%9F\"><\/span>URL\u306e\u69cb\u9020\uff5c\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3069\u3053\u306b\u3042\u308b\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u300c\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u3068\u306f\u4f55\u304b\u3001\u3069\u3053\u306b\u3042\u308b\u3082\u306e\u306a\u306e\u304b\u3001\u57fa\u672c\u7684\u306a\u5185\u5bb9\u306b\u89e6\u308c\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u901a\u5e38\u306eURL\u3068\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u4ed8\u3044\u305fURL\u306e\u9055\u3044\u306f\u3001\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th><strong>\u901a\u5e38\u306eURL<\/strong><\/th><th><strong>\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL<\/strong><\/th><\/tr><\/thead><tbody><tr><td>https:\/\/example.com\/products\/item1<\/td><td>https:\/\/example.com\/products\/item1?utm_source=google&amp;utm_medium=cpc<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong>\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL\u306e\u5834\u5408\u3001\u300c?\u300d\u4ee5\u964d\u306b\u60c5\u5831\u304c\u8ffd\u52a0\u3055\u308c\u3066\u3044\u308b<\/strong>\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3059\u3002\u4ee5\u4e0b\u3067\u306f\u3001\u305d\u308c\u305e\u308c\u306e\u8a18\u53f7\u306e\u610f\u5473\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th><strong>\u8a18\u53f7<\/strong><\/th><th><strong>\u610f\u5473<\/strong><\/th><\/tr><\/thead><tbody><tr><td>?<\/td><td>URL\u306e\u30d1\u30b9\u90e8\u5206\u3068\u30d1\u30e9\u30e1\u30fc\u30bf\u90e8\u5206\u3092\u533a\u5207\u308b\u8a18\u53f7<\/td><\/tr><tr><td>utm_source=googleutm_medium=cpc<\/td><td>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u7a2e\u985e\uff08\u30ad\u30fc\uff09\u3068\u3001\u305d\u306e\u5024\uff08\u30d0\u30ea\u30e5\u30fc\uff09\u3092\u4e00\u5bfe\u306b\u3057\u305f\u3082\u306e<\/td><\/tr><tr><td>&amp;<\/td><td>\u8907\u6570\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u7e4b\u3050\u305f\u3081\u306e\u8a18\u53f7<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u5192\u982d\u3067\u7d39\u4ecb\u3057\u305f\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL\u306e\u4f8b\u3067\u306f\u3001\u300cgoogle\u300d\u3068\u3044\u3046\u53c2\u7167\u5143\uff08source\uff09\u304b\u3089\u3001\u300ccpc\uff08\u30af\u30ea\u30c3\u30af\u8ab2\u91d1\u5e83\u544a\uff09\u300d\u3068\u3044\u3046\u30e1\u30c7\u30a3\u30a2\uff08medium\uff09\u7d4c\u7531\u3067\u30a2\u30af\u30bb\u30b9\u304c\u3042\u3063\u305f\u3053\u3068\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AE2%E3%81%A4%E3%81%AE%E7%A8%AE%E9%A1%9E\"><\/span>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306e2\u3064\u306e\u7a2e\u985e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306fWeb\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3059\u308b\u969b\u306eURL\u672b\u5c3e\u306b\u4ed8\u52a0\u3055\u308c\u308b\u6587\u5b57\u5217\u3067\u3059\u304c\u3001\u5927\u304d\u304f\u300c\u30a2\u30af\u30c6\u30a3\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u3068\u300c\u30d1\u30c3\u30b7\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u3068\u3044\u30462\u7a2e\u985e\u306b\u5206\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u9055\u3044\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u6b63\u78ba\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u52b9\u679c\u6e2c\u5b9a\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%82%A2%E3%82%AF%E3%83%86%E3%82%A3%E3%83%96%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF\"><\/span>\u30a2\u30af\u30c6\u30a3\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u30a2\u30af\u30c6\u30a3\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001\u305d\u306e\u5024\u306b\u3088\u3063\u3066\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5909\u5316\u3057\u307e\u3059<\/strong>\u3002EC\u30b5\u30a4\u30c8\u306e\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\u3067\u3001\u5546\u54c1\u306e\u7d5e\u308a\u8fbc\u307f\u3092\u884c\u3046\u969b\u306a\u3069\u306b\u3088\u304f\u5229\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"background: #F2EAD4; padding: 15px; border: 0px solid #F2EAD4; border-radius: 10px; word-break: break-all;\">\n<ul style=\"margin: 0; padding-left: 1.2em;\">\n<b>\u30a2\u30af\u30c6\u30a3\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL\u4f8b\uff1a<\/b>\n<div>https:\/\/example.com\/search?keyword=T\u30b7\u30e3\u30c4&#038;color=blue<\/div>\n<\/div>\n\n\n\n<p>\u3053\u306e\u5834\u5408\u3001URL\u306b\u542b\u307e\u308c\u308bkeyword\u3084color\u3068\u3044\u3063\u305f\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u3001\u30b5\u30fc\u30d0\u30fc\u306b\u5bfe\u3057\u3066\u300c\u8868\u793a\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\uff08T\u30b7\u30e3\u30c4\u306e\u9752\u3044\u5546\u54c1\u4e00\u89a7\uff09\u3092\u5909\u66f4\u3059\u308b\u3088\u3046\u306b\u300d\u3068\u3044\u3046\u6307\u793a\u3092\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%83%91%E3%83%83%E3%82%B7%E3%83%96%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF\"><\/span>\u30d1\u30c3\u30b7\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u30d1\u30c3\u30b7\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001\u5024\u304c\u5909\u308f\u3063\u3066\u3082\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u5909\u5316\u3057\u306a\u3044\u30d1\u30e9\u30e1\u30fc\u30bf<\/strong>\u3067\u3059\u3002\u4e3b\u306b\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306e\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5e83\u304f\u6d3b\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"background: #F2EAD4; padding: 15px; border: 0px solid #F2EAD4; border-radius: 10px; word-break: break-all;\">\n<ul style=\"margin: 0; padding-left: 1.2em;\">\n<b>\u30d1\u30c3\u30b7\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL\u4f8b\uff1a<\/b>\n<div>https:\/\/example.com\/lp?utm_source=newsletter&#038;utm_campaign=summersale<\/div>\n<\/div>\n\n\n\n<p>\u300cutm_source\u300d\u3084\u300cutm_campaign\u300d\u306e\u5024\u304c\u5909\u308f\u3063\u3066\u3082\u3001\u8868\u793a\u3055\u308c\u308bLP\uff08\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff09\u306e\u5185\u5bb9\u306f\u5909\u308f\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>GA4\u306a\u3069\u306e\u30c4\u30fc\u30eb\u304c\u3053\u306e\u5024\u3092\u8a18\u9332\u3057\u3001\u300c\u3069\u306e\u7d4c\u8def\u304b\u3089\u306e\u30a2\u30af\u30bb\u30b9\u304b\u300d\u3092\u5206\u6790\u30c7\u30fc\u30bf\u3068\u3057\u3066\u4f7f\u7528\u3057\u307e\u3059\u3002\u306a\u304a\u3001\u672c\u8a18\u4e8b\u3067\u89e3\u8aac\u3059\u308bUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001\u3059\u3079\u3066\u30d1\u30c3\u30b7\u30d6\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u5206\u985e\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-1\"><span class=\"ez-toc-section\" id=\"%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E5%BF%85%E9%A0%88%E7%9F%A5%E8%AD%98%EF%BC%815%E7%A8%AE%E9%A1%9E%E3%81%AEUTM%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF\"><\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5fc5\u9808\u77e5\u8b58\uff015\u7a2e\u985e\u306eUTM\u30d1\u30e9\u30e1\u30fc\u30bf<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>GA4\u3067\u6d41\u5165\u7d4c\u8def\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u306b\u6a19\u6e96\u3067\u7528\u610f\u3055\u308c\u3066\u3044\u308b\u306e\u304c5\u7a2e\u985e\u306e\u300cUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u300d<\/strong>\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u300c\u3069\u3053\u304b\u3089\u300d\u300c\u4f55\u3092\u4f7f\u3063\u3066\u300d\u300c\u4f55\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u300d\u30a2\u30af\u30bb\u30b9\u304c\u3042\u3063\u305f\u304b\u3092\u8a73\u7d30\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th><strong>\u30d1\u30e9\u30e1\u30fc\u30bf\u540d<\/strong><\/th><th><strong>\u5f79\u5272<\/strong><\/th><th><strong>\u610f\u5473<\/strong><\/th><th><strong>\u8a2d\u5b9a\u4f8b<\/strong><\/th><\/tr><\/thead><tbody><tr><td>utm_source<\/td><td>\u53c2\u7167\u5143<\/td><td>\u3069\u3053\u304b\u3089\u6765\u305f\u304b\uff08\u5fc5\u9808\uff09<\/td><td>google, yahoo, newsletter, facebook<\/td><\/tr><tr><td>utm_medium<\/td><td>\u30e1\u30c7\u30a3\u30a2<\/td><td>\u4f55\u3092\u4f7f\u3063\u3066\u6765\u305f\u304b\uff08\u5fc5\u9808\uff09<\/td><td>cpc, display, email, social<\/td><\/tr><tr><td>utm_campaign<\/td><td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/td><td>\u4f55\u306e\u76ee\u7684\u3067\u6765\u305f\u304b\uff08\u5fc5\u9808\uff09<\/td><td>2025_summersale, new_product_promo<\/td><\/tr><tr><td>utm_term<\/td><td>\u30ad\u30fc\u30ef\u30fc\u30c9<\/td><td>\u3069\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u6765\u305f\u304b<\/td><td>url_\u30d1\u30e9\u30e1\u30fc\u30bf_\u3068\u306f (\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3067\u4f7f\u7528)<\/td><\/tr><tr><td>utm_content<\/td><td>\u5e83\u544a\u30b3\u30f3\u30c6\u30f3\u30c4<\/td><td>\u3069\u306e\u5e83\u544a\u30fb\u30ea\u30f3\u30af\u304b<\/td><td>text_ad_A, banner_300x250, email_header_link<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u3068\u304f\u306b\u300cutm_source\u300d\u300cutm_medium\u300d\u300cutm_campaign\u300d\u306e3\u3064\u306f\u5206\u6790\u306e\u57fa\u672c\u3068\u306a\u308b\u305f\u3081\u3001\u7279\u5225\u306a\u7406\u7531\u304c\u306a\u3044\u9650\u308a\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u63a8\u5968\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u6d3b\u7528\u306f\u3001\u5404\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u8ca2\u732e\u5ea6\u3092\u6b63\u78ba\u306b\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-2\"><span class=\"ez-toc-section\" id=\"URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E8%A8%AD%E5%AE%9A%E3%81%99%E3%82%8B3%E3%81%A4%E3%81%AE%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88\"><\/span>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b3\u3064\u306e\u30e1\u30ea\u30c3\u30c8<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u306f\u3001\u5358\u306b\u30a2\u30af\u30bb\u30b9\u6570\u3092\u628a\u63e1\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u8ca2\u732e\u5ea6\u3068\u8cbb\u7528\u5bfe\u52b9\u679c\uff08ROI\uff09\u3092\u6b63\u78ba\u306b\u53ef\u8996\u5316\u3059\u308b\u4e0a\u3067\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u5f97\u3089\u308c\u308b\u30e1\u30ea\u30c3\u30c8\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E6%96%BD%E7%AD%96%E3%81%94%E3%81%A8%E3%81%AB%E5%8A%B9%E6%9E%9C%E6%B8%AC%E5%AE%9A%E3%81%A7%E3%81%8D%E3%82%8B\"><\/span>1. \u65bd\u7b56\u3054\u3068\u306b\u52b9\u679c\u6e2c\u5b9a\u3067\u304d\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>GA4\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u8a2d\u5b9a\u3060\u3051\u3067\u306f\u3001\u300c\u3069\u306e\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\u3001\u3069\u306e\u30ea\u30f3\u30af\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u306a\u304c\u3063\u305f\u304b\u300d\u3068\u3044\u3063\u305f\u8a73\u7d30\u306a\u5206\u6790\u306f\u56f0\u96e3\u3067\u3059\u3002<\/p>\n\n\n\n<p>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u3048\u3070\u3001<strong>\u65bd\u7b56\u5358\u4f4d\u30fb\u5e83\u544a\u5358\u4f4d\u3067\u306e\u6d41\u5165\u6570\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u6b63\u78ba\u306b\u8a08\u6e2c\u3067\u304d\u3001\u30c7\u30fc\u30bf\u306b\u3082\u3068\u3065\u3044\u305f\u8a55\u4fa1\u304c\u53ef\u80fd<\/strong>\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_AB%E3%83%86%E3%82%B9%E3%83%88%E3%81%AE%E7%B2%BE%E5%BA%A6%E3%81%8C%E5%90%91%E4%B8%8A%E3%81%99%E3%82%8B\"><\/span>2. A\/B\u30c6\u30b9\u30c8\u306e\u7cbe\u5ea6\u304c\u5411\u4e0a\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\u4ef6\u540d\u3084\u3001\u5e83\u544a\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3067A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u969b\u3001\u300cutm_content\u300d\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u540c\u3058\u30ea\u30f3\u30af\u5148\u3067\u3082\u300cutm_content=pattern_A\u300d\u3068\u300cutm_content=pattern_B\u300d\u306e\u3088\u3046\u306b\u5024\u3092\u5206\u3051\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u30b3\u30d4\u30fc\u3084\u30c7\u30b6\u30a4\u30f3\u304c\u3088\u308a\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3092\u5f15\u304d\u3064\u3051\u305f\u306e\u304b\u3092\u6b63\u78ba\u306b\u6bd4\u8f03\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u3001<strong>\u540c\u3058\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5185\u3067\u7d30\u304b\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u9055\u3044\u306b\u3088\u308b\u52b9\u679c\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u306b\u3001utm_content\u306f\u975e\u5e38\u306b\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3059<\/strong>\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%E8%B2%BB%E7%94%A8%E5%AF%BE%E5%8A%B9%E6%9E%9C%EF%BC%88ROI%EF%BC%89%E3%82%92%E5%8F%AF%E8%A6%96%E5%8C%96%E3%81%A7%E3%81%8D%E3%82%8B\"><\/span>3. \u8cbb\u7528\u5bfe\u52b9\u679c\uff08ROI\uff09\u3092\u53ef\u8996\u5316\u3067\u304d\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3084SNS\u5e83\u544a\u306a\u3069\u3001\u8cbb\u7528\u304c\u767a\u751f\u3059\u308b\u65bd\u7b56\u306bURL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001<strong>\u3069\u306e\u5e83\u544a\u306b\u3044\u304f\u3089\u6295\u8cc7\u3057\u3001\u3069\u308c\u3060\u3051\u306e\u30ea\u30bf\u30fc\u30f3\uff08\u58f2\u4e0a\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u304c\u3042\u3063\u305f\u304b\u3092\u7d10\u4ed8\u3051\u3066\u5206\u6790\u3067\u304d\u307e\u3059<\/strong>\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u4e88\u7b97\u3092\u914d\u5206\u3059\u308b\u4e0a\u3067\u91cd\u8981\u306a\u5224\u65ad\u6750\u6599\u3092\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AE%E8%A8%AD%E5%AE%9A%E6%89%8B%E9%A0%86%E3%81%A8%E7%94%9F%E6%88%90%E3%83%84%E3%83%BC%E3%83%AB%E3%80%90%E5%AE%9F%E8%B7%B5%E3%80%91\"><\/span>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u8a2d\u5b9a\u624b\u9806\u3068\u751f\u6210\u30c4\u30fc\u30eb\u3010\u5b9f\u8df5\u3011<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u624b\u52d5\u3067\u3082\u4f5c\u6210\u3067\u304d\u307e\u3059\u304c\u3001\u5165\u529b\u30df\u30b9\u3092\u9632\u304e\u52b9\u7387\u7684\u306b\u4f5c\u696d\u3059\u308b\u305f\u3081\u306b\u3001\u5c02\u7528\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u306e\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u3001Google\u304c\u516c\u5f0f\u306b\u63d0\u4f9b\u3057\u3066\u3044\u308b\u300cCampaign URL Builder\u300d\u3092\u4f7f\u3063\u305f\u624b\u9806\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP1_Campaign_URL_Builder%E3%82%92%E9%96%8B%E3%81%8F\"><\/span>STEP1. Campaign URL Builder\u3092\u958b\u304f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"729\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image.jpg\" alt=\"\" class=\"wp-image-5921\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image.jpg 1600w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-768x350.jpg 768w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-1536x700.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<p>\u307e\u305a\u3001Google\u304c\u516c\u5f0f\u306b\u63d0\u4f9b\u3057\u3066\u3044\u308b\u300c<a href=\"https:\/\/ga-dev-tools.google\/campaign-url-builder\/\" target=\"_blank\" rel=\"noreferrer noopener\">Campaign URL Builder<\/a>\u300d\u3092\u958b\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP2_%E5%BF%85%E9%A0%88%E9%A0%85%E7%9B%AE%E3%82%92%E5%85%A5%E5%8A%9B%E3%81%99%E3%82%8B\"><\/span>STEP2. \u5fc5\u9808\u9805\u76ee\u3092\u5165\u529b\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"783\" height=\"497\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image.png\" alt=\"\" class=\"wp-image-5922\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image.png 783w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-768x487.png 768w\" sizes=\"auto, (max-width: 783px) 100vw, 783px\" \/><\/figure>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u5fc5\u9808\u9805\u76ee\u3092\u6b63\u78ba\u306b\u5165\u529b\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u3089\u306f\u3001GA4\u3067\u30a2\u30af\u30bb\u30b9\u7d4c\u8def\u3092\u7279\u5b9a\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<div style=\"background: #F2EAD4; padding: 15px; border: 0px solid #F2EAD4; border-radius: 10px; word-break: break-all;\">\n  <ul style=\"margin: 0; padding-left: 1.2em;\">\n    <li>Website URL\uff1a\u30ea\u30f3\u30af\u5148\u306e\u30da\u30fc\u30b8\u306eURL\n<\/li>\n    <li>Campaign Source\uff08utm_source\uff09\uff1a\u53c2\u7167\u5143\uff08google, newsletter\u306a\u3069\uff09\n<\/li>\n    <li>Campaign Medium\uff08utm_medium\uff09\uff1a\u30e1\u30c7\u30a3\u30a2\uff08cpc, email\u306a\u3069\uff09\n<\/li>\n    <li>Campaign Name\uff08utm_campaign\uff09\uff1a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d\uff082025_summersale\u306a\u3069\uff09<\/li>\n  <\/ul>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP3_%E5%BF%85%E8%A6%81%E3%81%AB%E5%BF%9C%E3%81%98%E3%81%A6%E4%BB%BB%E6%84%8F%E9%A0%85%E7%9B%AE%E3%82%92%E5%85%A5%E5%8A%9B%E3%81%99%E3%82%8B\"><\/span>STEP3. \u5fc5\u8981\u306b\u5fdc\u3058\u3066\u4efb\u610f\u9805\u76ee\u3092\u5165\u529b\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"781\" height=\"195\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-1.png\" alt=\"\" class=\"wp-image-5924\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-1.png 781w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-1-768x192.png 768w\" sizes=\"auto, (max-width: 781px) 100vw, 781px\" \/><\/figure>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u8a73\u7d30\u306a\u5206\u6790\u3092\u884c\u3044\u305f\u3044\u5834\u5408\u306f\u3001\u4ee5\u4e0b\u306e\u4efb\u610f\u9805\u76ee\u3092\u5165\u529b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"background: #F2EAD4; padding: 15px; border: 0px solid #F2EAD4; border-radius: 10px; word-break: break-all;\">\n  <ul style=\"margin: 0; padding-left: 1.2em;\">\n    <li>Website URL\uff1a\u30ea\u30f3\u30af\u5148\u306e\u30da\u30fc\u30b8\u306eURL\n<\/li>\n    <li>Campaign Term\uff08utm_term\uff09\uff1a\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\n\n<\/li>\n    <li>Campaign Content\uff08utm_content\uff09\uff1a\u5e83\u544a\u30b3\u30f3\u30c6\u30f3\u30c4\n<\/li>\n  <\/ul>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP4_%E7%94%9F%E6%88%90%E3%81%95%E3%82%8C%E3%81%9FURL%E3%82%92%E3%82%B3%E3%83%94%E3%83%BC%E3%81%97%E3%81%A6%E4%BD%BF%E7%94%A8%E3%81%99%E3%82%8B\"><\/span>STEP4. \u751f\u6210\u3055\u308c\u305fURL\u3092\u30b3\u30d4\u30fc\u3057\u3066\u4f7f\u7528\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u9805\u76ee\u3092\u5165\u529b\u3059\u308b\u3068\u3001\u30da\u30fc\u30b8\u4e0b\u90e8\u306b\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL\u304c\u81ea\u52d5\u3067\u751f\u6210\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"996\" height=\"384\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-2.png\" alt=\"\" class=\"wp-image-5925\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-2.png 996w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-2-768x296.png 768w\" sizes=\"auto, (max-width: 996px) 100vw, 996px\" \/><\/figure>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<p>\u3053\u306eURL\u3092\u30b3\u30d4\u30fc\u3057\u3001\u5e83\u544a\u306e\u30ea\u30f3\u30af\u5148\u3084\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u5185\u306e\u30ea\u30f3\u30af\u3068\u3057\u3066\u8a2d\u5b9a\u3059\u308c\u3070\u5b8c\u4e86\u3067\u3059\u3002\u624b\u52d5\u3067\u5165\u529b\u3059\u308b\u624b\u9593\u304c\u306a\u304f\u306a\u308a\u3001\u30df\u30b9\u3082\u9632\u3052\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"GA4%E3%81%A7%E3%81%AEURL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AE%E7%A2%BA%E8%AA%8D%E3%83%BB%E5%88%86%E6%9E%90%E6%96%B9%E6%B3%95%E3%80%90%E5%9B%B3%E8%A7%A3%E3%80%91\"><\/span>GA4\u3067\u306eURL\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u78ba\u8a8d\u30fb\u5206\u6790\u65b9\u6cd5\u3010\u56f3\u89e3\u3011<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u8a2d\u5b9a\u3057\u305f\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001GA4\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E5%9F%BA%E6%9C%AC%E7%9A%84%E3%81%AA%E6%B5%81%E5%85%A5%E3%83%87%E3%83%BC%E3%82%BF%E3%82%92%E7%A2%BA%E8%AA%8D%E3%81%99%E3%82%8B\"><\/span>1. \u57fa\u672c\u7684\u306a\u6d41\u5165\u30c7\u30fc\u30bf\u3092\u78ba\u8a8d\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>GA4\u306e\u5de6\u5074\u30e1\u30cb\u30e5\u30fc\u304b\u3089\u300c\u30ec\u30dd\u30fc\u30c8 &gt; \u96c6\u5ba2 &gt; \u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u7372\u5f97\u300d\u3092\u958b\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30d7\u30e9\u30a4\u30de\u30ea\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u304c\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u30c7\u30d5\u30a9\u30eb\u30c8\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u300d\u306b\u306a\u3063\u3066\u3044\u308b\u306e\u3067\u3001\u3053\u308c\u3092\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u53c2\u7167\u5143\/\u30e1\u30c7\u30a3\u30a2\u300d\u306b\u5909\u66f4\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"723\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-3.jpg\" alt=\"\" class=\"wp-image-5926\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-3.jpg 1600w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-3-768x347.jpg 768w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-3-1536x694.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<p>\u3053\u308c\u306b\u3088\u308a\u3001utm_source\u3068utm_medium\u3067\u8a2d\u5b9a\u3057\u305f\u5024\u3054\u3068\u306e\u30e6\u30fc\u30b6\u30fc\u6570\u3084\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%E3%82%AD%E3%83%A3%E3%83%B3%E3%83%9A%E3%83%BC%E3%83%B3%E5%88%A5%E3%81%AB%E3%83%87%E3%83%BC%E3%82%BF%E3%82%92%E7%A2%BA%E8%AA%8D%E3%81%99%E3%82%8B\"><\/span>2. \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5225\u306b\u30c7\u30fc\u30bf\u3092\u78ba\u8a8d\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30d7\u30e9\u30a4\u30de\u30ea\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3092\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d\u306b\u5207\u308a\u66ff\u3048\u308b\u3068\u3001utm_campaign\u3067\u8a2d\u5b9a\u3057\u305f\u5024\u3054\u3068\u306e\u30c7\u30fc\u30bf\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"724\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-3-1.jpg\" alt=\"\" class=\"wp-image-5927\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-3-1.jpg 1600w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-3-1-768x348.jpg 768w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2025\/11\/image-3-1-1536x695.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<p>\u3000<\/p>\n\n\n\n<p>\u3053\u308c\u3067\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5358\u4f4d\u3067\u306e\u6210\u679c\u3092\u6bd4\u8f03\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E6%B4%BB%E7%94%A8%E3%81%97%E3%81%A6%E9%AB%98%E5%BA%A6%E3%81%AA%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E6%96%BD%E7%AD%96%E3%82%92%E5%AE%9F%E7%8F%BE%E3%81%97%E3%82%88%E3%81%86\"><\/span>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u9ad8\u5ea6\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u5b9f\u73fe\u3057\u3088\u3046<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001\u5358\u306b\u6d41\u5165\u5143\u3092\u5206\u6790\u3059\u308b\u3060\u3051\u306e\u30c4\u30fc\u30eb\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u7d44\u7e54\u5168\u4f53\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u9023\u643a\u3055\u305b\u3001PDCA\u30b5\u30a4\u30af\u30eb\u3092\u9ad8\u901f\u5316\u3059\u308b\u305f\u3081\u306e\u300c\u5171\u901a\u8a00\u8a9e\u300d\u3068\u3057\u3066\u6a5f\u80fd\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u3067\u306f\u3001\u6d3b\u7528\u4f8b\u306e\u4e00\u90e8\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%82%AA%E3%83%95%E3%83%A9%E3%82%A4%E3%83%B3%E6%96%BD%E7%AD%96%E3%81%AE%E5%8A%B9%E6%9E%9C%E6%B8%AC%E5%AE%9A\"><\/span>\u30aa\u30d5\u30e9\u30a4\u30f3\u65bd\u7b56\u306e\u52b9\u679c\u6e2c\u5b9a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5c55\u793a\u4f1a\u306a\u3069\u3001\u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u306e\u96c6\u5ba2\u6d3b\u52d5\u3067\u30c1\u30e9\u30b7\u3092\u914d\u3063\u305f\u7d4c\u9a13\u306e\u3042\u308b\u65b9\u3082\u3044\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u969b\u3001\u30c1\u30e9\u30b7\u306b\u5370\u5237\u3059\u308bQR\u30b3\u30fc\u30c9\u306b\u3001\u300cutm_source=exhibition&amp;utm_campaign=tokyo_2025\u300d\u306e\u3088\u3046\u306a\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4ed8\u3051\u3066\u304a\u304f\u3053\u3068\u3067\u3001<strong>\u30aa\u30d5\u30e9\u30a4\u30f3\u65bd\u7b56\u304b\u3089\u3069\u308c\u3060\u3051\u306eWeb\u30b5\u30a4\u30c8\u30a2\u30af\u30bb\u30b9\u3084\u30ea\u30fc\u30c9\u7372\u5f97\u304c\u3042\u3063\u305f\u304b\u3092\u6b63\u78ba\u306b\u8a08\u6e2c\u3067\u304d\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n<p>\u30c7\u30b8\u30bf\u30eb\u4e0a\u3060\u3051\u3067\u306a\u304f\u3001\u5c55\u793a\u4f1a\u3084\u30a4\u30d9\u30f3\u30c8\u3068\u3044\u3063\u305f\u30aa\u30d5\u30e9\u30a4\u30f3\u96c6\u5ba2\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u307e\u3067\u660e\u78ba\u306b\u53ef\u8996\u5316\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E9%83%A8%E9%96%80%E6%A8%AA%E6%96%AD%E3%81%A7%E3%81%AE%E3%83%87%E3%83%BC%E3%82%BF%E9%80%A3%E6%90%BA\"><\/span>\u90e8\u9580\u6a2a\u65ad\u3067\u306e\u30c7\u30fc\u30bf\u9023\u643a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001Web\u30b5\u30a4\u30c8\u306e\u30c7\u30fc\u30bf\u3068\u3001\u55b6\u696d\u90e8\u9580\u304c\u6301\u3064\u9867\u5ba2\u60c5\u5831\uff08CRM\u30c7\u30fc\u30bf\uff09\u3092\u7d10\u4ed8\u3051\u308b\u5171\u901a\u8a00\u8a9e\u3068\u3057\u3066\u6a5f\u80fd\u3057\u307e\u3059\u3002\u3053\u306eCRM\u30c4\u30fc\u30eb\u3068\u30c7\u30fc\u30bf\u9023\u643a\u3055\u305b\u308c\u3070\u3001<strong>\u300c\u3069\u306e\u5e83\u544a\uff08\u30d1\u30e9\u30e1\u30fc\u30bf\uff09\u7d4c\u7531\u3067\u7372\u5f97\u3057\u305f\u30ea\u30fc\u30c9\u304b\u300d\u3068\u3044\u3046\u60c5\u5831\u3092\u5f15\u304d\u7d99\u3050\u3053\u3068\u304c\u53ef\u80fd<\/strong>\u306b\u3002<br><br>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306f\u300c\u5358\u306b\u6d41\u5165\u304c\u591a\u304b\u3063\u305f\u5e83\u544a\u300d\u3060\u3051\u3067\u306a\u304f\u3001\u300c\u6700\u7d42\u7684\u306b\u53d7\u6ce8\u306b\u3064\u306a\u304c\u3063\u305f\u3001\u8cea\u306e\u9ad8\u3044\u30ea\u30fc\u30c9\u306f\u3069\u306e\u5e83\u544a\u7d4c\u8def\u304b\u3089\u6765\u305f\u304b\u300d\u307e\u3067\u5206\u6790\u3067\u304d\u307e\u3059\u3002\u7d50\u679c\u3068\u3057\u3066\u3001\u3088\u308a\u4e8b\u696d\u8ca2\u732e\u5ea6\u306e\u9ad8\u3044\u65bd\u7b56\u306b\u6ce8\u529b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"LTV%EF%BC%88%E9%A1%A7%E5%AE%A2%E7%94%9F%E6%B6%AF%E4%BE%A1%E5%80%A4%EF%BC%89%E3%81%AE%E6%9C%80%E5%A4%A7%E5%8C%96\"><\/span>LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u306e\u6700\u5927\u5316<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u300cutm_campaign\u300d\u306b\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\uff08\u4f8b\uff1anew_customer,loyal_customer\uff09\u3092\u542b\u3081\u308b\u3053\u3068\u3067\u3001\u30bb\u30b0\u30e1\u30f3\u30c8\u5225\u306e\u30b5\u30a4\u30c8\u5185\u884c\u52d5\u3084\u8cfc\u8cb7\u50be\u5411\u3092\u5206\u6790\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3001<strong>\u5404\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u6700\u9069\u5316\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30aa\u30d5\u30a1\u30fc\u3092\u63d0\u4f9b\u3057\u3001LTV\u5411\u4e0a\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u3082\u5b9f\u73fe\u3057\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u3001URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u6226\u7565\u7684\u306b\u8a2d\u8a08\u30fb\u904b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u70b9\u3060\u3063\u305f\u65bd\u7b56\u304c\u7dda\u3068\u306a\u308a\u3001\u7d44\u7e54\u5168\u4f53\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u52b9\u679c\u3092\u6700\u5927\u5316\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-3\"><span class=\"ez-toc-section\" id=\"URL%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%82%92%E4%BD%BF%E7%94%A8%E3%81%99%E3%82%8B%E9%9A%9B%E3%81%AE5%E3%81%A4%E3%81%AE%E6%B3%A8%E6%84%8F%E7%82%B9\"><\/span>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u969b\u306e5\u3064\u306e\u6ce8\u610f\u70b9<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u975e\u5e38\u306b\u4fbf\u5229\u306aURL\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3059\u304c\u3001\u8aa4\u3063\u305f\u4f7f\u3044\u65b9\u3092\u3059\u308b\u3068\u5206\u6790\u306b\u652f\u969c\u3092\u304d\u305f\u3057\u305f\u308a\u3001SEO\u306b\u60aa\u5f71\u97ff\u3092\u4e0e\u3048\u305f\u308a\u3059\u308b\u30ea\u30b9\u30af\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001URL\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u969b\u306e\u6ce8\u610f\u70b9\u30925\u3064\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%83%91%E3%83%A9%E3%83%A1%E3%83%BC%E3%82%BF%E3%81%AE%E5%91%BD%E5%90%8D%E3%83%AB%E3%83%BC%E3%83%AB%E3%82%92%E7%B5%B1%E4%B8%80%E3%81%99%E3%82%8B\"><\/span>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u547d\u540d\u30eb\u30fc\u30eb\u3092\u7d71\u4e00\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u300cgoogle\u300d\u3068\u300cGoogle\u300d\u3001\u300ccpc\u300d\u3068\u300cCPC\u300d\u3068\u3044\u3046\u3088\u3046\u306b\u3001\u8868\u8a18\u304c\u7d71\u4e00\u3055\u308c\u306a\u3044\u30b1\u30fc\u30b9\u306f\u3088\u304f\u3042\u308b\u4f8b\u3067\u3059\u304c\u3001GA4\u4e0a\u3067\u306f\u5225\u3005\u306e\u30c7\u30fc\u30bf\u3068\u3057\u3066\u96c6\u8a08\u3055\u308c\u3066\u3057\u307e\u3044\u307e\u3059\u3002<br><br>\u3053\u3046\u3057\u305f\u4e8b\u614b\u3092\u9632\u3050\u305f\u3081\u306b\u306f\u3001<strong>\u90e8\u7f72\u3084\u62c5\u5f53\u8005\u9593\u3067\u547d\u540d\u30eb\u30fc\u30eb\uff08\u4f8b: 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class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8907\u6570\u8a2d\u5b9a\u3059\u308b\u5834\u5408\u306f\u3001\u5fc5\u305a\u300c&amp;\u300d\u3067\u533a\u5207\u308a\u307e\u3057\u3087\u3046<\/strong>\u3002\u3053\u308c\u3092\u5fd8\u308c\u308b\u3068GA4\u304c\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u6b63\u3057\u304f\u8a8d\u8b58\u3067\u304d\u305a\u3001\u30c7\u30fc\u30bf\u304c\u6b20\u640d\u3057\u305f\u308a\u3001\u3072\u3068\u3064\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u3057\u3066\u8aa4\u3063\u3066\u96c6\u8a08\u3055\u308c\u305f\u308a\u3059\u308b\u539f\u56e0\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>Campaign URL Builder\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3048\u3070\u3053\u306e\u30df\u30b9\u306f\u81ea\u52d5\u3067\u9632\u3052\u307e\u3059\u304c\u3001\u624b\u52d5\u3067URL\u3092\u7d44\u307f\u7acb\u3066\u308b\u969b\u306f\u3068\u304f\u306b\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%83%A6%E3%83%BC%E3%82%B6%E3%83%BC%E3%81%8C%E8%AA%AD%E3%82%80%E3%81%93%E3%81%A8%E3%82%92%E6%84%8F%E8%AD%98%E3%81%99%E3%82%8B\"><\/span>\u30e6\u30fc\u30b6\u30fc\u304c\u8aad\u3080\u3053\u3068\u3092\u610f\u8b58\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>URL\u306f\u30d6\u30e9\u30a6\u30b6\u306e\u30a2\u30c9\u30ec\u30b9\u30d0\u30fc\u306b\u8868\u793a\u3055\u308c\u308b\u305f\u3081\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u306b\u89e6\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u65e5\u672c\u8a9e\u3084\u4e0d\u9069\u5207\u306a\u5358\u8a9e\u306f\u4f7f\u7528\u305b\u305a\u3001<strong>\u8ab0\u304c\u898b\u3066\u3082\u5185\u5bb9\u3092\u63a8\u6e2c\u3067\u304d\u308b\u3088\u3046\u306a\u3001\u30b7\u30f3\u30d7\u30eb\u3067\u5206\u304b\u308a\u3084\u3059\u3044\u5358\u8a9e\u3092\u4f7f\u3044\u307e\u3057\u3087\u3046<\/strong>\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"i-4\"><span class=\"ez-toc-section\" id=\"%E9%87%8D%E8%A4%87%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%81%AB%E3%82%88%E3%82%8BSEO%E3%83%AA%E3%82%B9%E3%82%AF\"><\/span>\u91cd\u8907\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u3088\u308bSEO\u30ea\u30b9\u30af<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u4ed8\u4e0e\u3055\u308c\u305f\u30da\u30fc\u30b8\u306f\u3001\u5143\u306e\u30da\u30fc\u30b8\u3068\u540c\u3058\u5185\u5bb9\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u306f\u5225\u306eURL\u3068\u3057\u3066\u8a8d\u8b58\u3055\u308c\u308b\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u540c\u3058\u306a\u306e\u306b\u8907\u6570\u306eURL\u304c\u5b58\u5728\u3059\u308b\u3068\u3001Google\u304b\u3089\u300c\u91cd\u8907\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u3068\u307f\u306a\u3055\u308c\u3001\u672c\u6765\u96c6\u4e2d\u3059\u3079\u304dSEO\u8a55\u4fa1\u304c\u5206\u6563\u3057\u3066\u3057\u307e\u3046\u30ea\u30b9\u30af\u304c\u751f\u3058\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5bfe\u7b56\u3068\u3057\u3066\u3001<strong>canonical\u30bf\u30b0\u3092\u30da\u30fc\u30b8\u306e&lt;head&gt;\u5185\u306b\u8a2d\u7f6e\u3057\u3001\u6b63\u898f\u306eURL\uff08\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u306a\u3044URL\uff09\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u4f1d\u3048\u308b\u3053\u3068\u304c\u975e\u5e38\u306b\u91cd\u8981<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"background: #F2EAD4; padding: 15px; border: 0px solid #F2EAD4; border-radius: 10px; word-break: break-all;\">\n<b>\u4f8b<\/b><br>\n<code style=\"font-family: monospace;\">&lt;link rel=&quot;canonical&quot; href=&quot;https:\/\/example.com\/page.html&quot;&gt;<\/code>\n<\/div>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304dURL\u306e\u6301\u3064\u8a55\u4fa1\u3092\u6b63\u898fURL\u306b\u96c6\u7d04\u3055\u305b\u3001SEO\u306e\u640d\u5931\u3092\u9632\u3050\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%80%8B%E4%BA%BA%E6%83%85%E5%A0%B1%E3%82%92%E5%90%AB%E3%82%81%E3%81%AA%E3%81%84\"><\/span>\u500b\u4eba\u60c5\u5831\u3092\u542b\u3081\u306a\u3044<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u306f\u3001\u6c0f\u540d\u3084\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3001\u96fb\u8a71\u756a\u53f7\u3068\u3044\u3063\u305f\u500b\u4eba\u60c5\u5831\u3092\u7d76\u5bfe\u306b\u542b\u307e\u306a\u3044\u3067\u304f\u3060\u3055\u3044<\/strong>\u3002\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30ea\u30b9\u30af\u3084\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fb5\u5bb3\u306b\u76f4\u7d50\u3059\u308b\u305f\u3081\u3001\u53b3\u5b88\u3059\u3079\u304d\u30eb\u30fc\u30eb\u3068\u3057\u3066\u899a\u3048\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<br><br>URL\u30d1\u30e9\u30e1\u30fc\u30bf\u306fWeb\u30b5\u30a4\u30c8\u306e\u30a2\u30af\u30bb\u30b9\u30ed\u30b0\u306b\u8a18\u9332\u3055\u308c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u95b2\u89a7\u3057\u305f\u5c65\u6b74\u3068\u3057\u3066\u30d6\u30e9\u30a6\u30b6\u306b\u6b8b\u308a\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u3053\u306eURL\u304c\u5916\u90e8\u306e\u7b2c\u4e09\u8005\u306b\u5171\u6709\u3055\u308c\u305f\u5834\u5408\u3001\u610f\u56f3\u305b\u305a\u500b\u4eba\u60c5\u5831\u304c\u6f0f\u6d29\u3059\u308b\u4e8b\u614b\u306b\u767a\u5c55\u3057\u3066\u3057\u307e\u3046\u30ea\u30b9\u30af\u3082\u3042\u308b\u306e\u3067\u3059\u3002<br><br>\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u306e\u89b3\u70b9\u304b\u3089\u3082\u3001\u5b89\u5168\u306a\u904b\u7528\u3092\u884c\u3046\u305f\u3081\u306b\u3082\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u3057\u3066\u4f7f\u7528\u3059\u308b\u306e\u306f\u300c\u3069\u306e\u5e83\u544a\u304b\u300d\u300c\u3069\u3053\u304b\u3089\u306e\u6d41\u5165\u304b\u300d\u3068\u3044\u3063\u305f\u533f\u540d\u6027\u306e\u9ad8\u3044\u60c5\u5831\u306e\u307f\u306b\u9650\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2 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