{"id":572,"date":"2022-08-04T00:00:00","date_gmt":"2022-08-03T15:00:00","guid":{"rendered":"https:\/\/fungry.co.jp\/newcnaps\/?p=572"},"modified":"2025-07-08T12:37:27","modified_gmt":"2025-07-08T03:37:27","slug":"copywriting","status":"publish","type":"post","link":"https:\/\/fungry.co.jp\/cnaps\/blog\/copywriting\/","title":{"rendered":"\u3010\u5bfe\u8ac7\u3011\u30b3\u30d4\u30fc\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u304c\u30d3\u30b8\u30cd\u30b9\u52d5\u753b\u306b\u5fc5\u8981\u306a\u7406\u7531\u3092\u3001\u30b3\u30d4\u30fc\u30e9\u30a4\u30bf\u30fc\u306b\u805e\u3044\u3066\u307f\u305f"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1227\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2022\/08\/119.jpg\" alt=\"\" width=\"900\" height=\"556\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2022\/08\/119.jpg 900w, https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2022\/08\/119-768x474.jpg 768w\" 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class=\"profile\">\n<p class=\"lt\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/fungry.co.jp\/cnaps\/wp-content\/uploads\/2022\/08\/copywriting01.jpg\" alt=\"\u8a71\u3057\u624b\uff1a\u548c\u7530 \u88d5\u53f2\uff08\u308f\u3060\u30fb\u3072\u308d\u3057\uff09\u3055\u3093\" \/><\/p>\n<p class=\"rt\"><strong>\u8a71\u3057\u624b\uff1a\u548c\u7530 \u88d5\u53f2\uff08\u308f\u3060\u30fb\u3072\u308d\u3057\uff09\u3055\u3093<\/strong><br \/>\n\u30b3\u30d4\u30fc\u30e9\u30a4\u30bf\u30fc\u3002\u30a2\u30ac\u30eb\u30fc\u30c8\u30a2\u30ab\u30c7\u30df\u30fc\u3084\u30d6\u30e9\u30f3\u30c9\u30fb\u30d7\u30e9\u30f3\u30ca\u30fc\u5354\u4f1a\u306b\u3066\u3001Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\/\u8a00\u8a9e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u95a2\u9023\u8b1b\u5ea7\u3067\u8b1b\u5e2b\u3092\u62c5\u5f53\u3002<a href=\"https:\/\/twitter.com\/hiroshiwada12\">Twitter<\/a>\u304a\u3088\u3073<a href=\"https:\/\/note.com\/lynx0906\/m\/mcf7c155c2193\">note<\/a>\u3067\u306f\u3001\u300c#\u304d\u3087\u3046\u306e\u30b3\u30d4\u30fc\u300d\u3092\u6bce\u65e5\u66f4\u65b0\u4e2d\u3002<\/p>\n<\/div>\n<div class=\"profile\">\n<p class=\"lt\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/fungry.co.jp\/cnaps\/wp-content\/uploads\/2022\/08\/copywriting02.jpg\" alt=\"\u805e\u304d\u624b\uff1a\u5185\u85e4 \u4e00\u6a39\uff08\u306a\u3044\u3068\u3046\u30fb\u304b\u305a\u304d\uff09\" \/><\/p>\n<p class=\"rt\"><strong>\u805e\u304d\u624b\uff1a\u5185\u85e4 \u4e00\u6a39\uff08\u306a\u3044\u3068\u3046\u30fb\u304b\u305a\u304d\uff09<\/strong><br \/>\n\u52d5\u753b\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3068\u3057\u3066\u4f01\u696dVP\uff08\u30d3\u30c7\u30aa\u30d1\u30c3\u30b1\u30fc\u30b8\uff09\u304b\u3089\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u52d5\u753b\u307e\u3067\u3001\u8ab2\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306e\u6620\u50cf\u5236\u4f5c\u306b\u5f93\u4e8b\u3059\u308b\u3002\u4f01\u753b\u304b\u3089\u64ae\u5f71\u3001\u7de8\u96c6\u307e\u3067\u52d5\u753b\u5236\u4f5c\u306e\u5168\u5de5\u7a0b\u306b\u5bfe\u5fdc\u3002\u30c9\u30ed\u30fc\u30f3\u64ae\u5f71\u304c\u5f97\u610f\u3002<\/p>\n<\/div>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/copywriting\/#%E3%82%B3%E3%83%94%E3%83%BC%E3%83%A9%E3%82%A4%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%8C%E6%9E%9C%E3%81%9F%E3%81%97%E3%81%A6%E3%81%84%E3%82%8B2%E3%81%A4%E3%81%AE%E5%BD%B9%E5%89%B2\" >\u30b3\u30d4\u30fc\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u304c\u679c\u305f\u3057\u3066\u3044\u308b2\u3064\u306e\u5f79\u5272<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/copywriting\/#%E3%80%8C%E6%88%A6%E7%95%A5%E3%81%AA%E3%81%8D%E3%82%B3%E3%83%94%E3%83%BC%E3%80%8D%E3%81%A7%E3%83%A6%E3%83%BC%E3%82%B6%E3%83%BC%E3%81%AE%E8%A1%8C%E5%8B%95%E3%82%92%E5%A4%89%E3%81%88%E3%82%8B%E3%81%AE%E3%81%AF%E9%9B%A3%E3%81%97%E3%81%84\" >\u300c\u6226\u7565\u306a\u304d\u30b3\u30d4\u30fc\u300d\u3067\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u5909\u3048\u308b\u306e\u306f\u96e3\u3057\u3044<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/copywriting\/#%E3%80%90%E4%BA%8B%E4%BE%8B%E8%A7%A3%E8%AA%AC%E3%80%911%E3%83%95%E3%83%AC%E3%83%BC%E3%82%BA%E3%81%A7%E3%81%9D%E3%81%AE%E8%A3%8F%E5%81%B4%E3%81%AE20%E6%96%87%E5%AD%97%E3%80%8130%E6%96%87%E5%AD%97%E3%82%92%E6%83%B3%E8%B5%B7%E3%81%95%E3%81%9B%E3%82%8B%E3%81%AE%E3%81%8C%E3%81%84%E3%81%84%E3%82%B3%E3%83%94%E3%83%BC\" >\u3010\u4e8b\u4f8b\u89e3\u8aac\u30111\u30d5\u30ec\u30fc\u30ba\u3067\u305d\u306e\u88cf\u5074\u306e20\u6587\u5b57\u300130\u6587\u5b57\u3092\u60f3\u8d77\u3055\u305b\u308b\u306e\u304c\u3044\u3044\u30b3\u30d4\u30fc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/copywriting\/#%E3%80%90%E4%BA%8B%E4%BE%8B%E8%A7%A3%E8%AA%AC%E3%80%91%E5%8B%95%E7%94%BB%E3%81%AE%E4%B8%AD%E3%81%A7%E3%81%AF%E3%80%8C%E4%B8%80%E4%BA%BA%E7%A7%B0%E3%80%8D%E3%80%8C%E4%BA%8C%E4%BA%BA%E7%A7%B0%E3%80%8D%E3%80%8C%E4%B8%89%E4%BA%BA%E7%A7%B0%E3%80%8D%E3%82%92%E4%BD%BF%E3%81%84%E5%88%86%E3%81%91%E3%81%AA%E3%81%84%E3%81%BB%E3%81%86%E3%81%8C%E3%81%84%E3%81%84\" >\u3010\u4e8b\u4f8b\u89e3\u8aac\u3011\u52d5\u753b\u306e\u4e2d\u3067\u306f\u300c\u4e00\u4eba\u79f0\u300d\u300c\u4e8c\u4eba\u79f0\u300d\u300c\u4e09\u4eba\u79f0\u300d\u3092\u4f7f\u3044\u5206\u3051\u306a\u3044\u307b\u3046\u304c\u3044\u3044<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/copywriting\/#%E3%83%93%E3%82%B8%E3%83%8D%E3%82%B9%E5%8B%95%E7%94%BB%E3%82%92%E5%88%B6%E4%BD%9C%E3%81%99%E3%82%8B%E9%9A%9B%E3%81%AB%E6%84%8F%E8%AD%98%E3%81%97%E3%81%9F%E3%81%84%E3%81%93%E3%81%A8%E3%81%A8%E3%81%AF\" >\u30d3\u30b8\u30cd\u30b9\u52d5\u753b\u3092\u5236\u4f5c\u3059\u308b\u969b\u306b\u610f\u8b58\u3057\u305f\u3044\u3053\u3068\u3068\u306f<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"cl\"><span class=\"ez-toc-section\" id=\"%E3%82%B3%E3%83%94%E3%83%BC%E3%83%A9%E3%82%A4%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%8C%E6%9E%9C%E3%81%9F%E3%81%97%E3%81%A6%E3%81%84%E3%82%8B2%E3%81%A4%E3%81%AE%E5%BD%B9%E5%89%B2\"><\/span><strong>\u30b3\u30d4\u30fc\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u304c\u679c\u305f\u3057\u3066\u3044\u308b2\u3064\u306e\u5f79\u5272<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/fungry.co.jp\/cnaps\/wp-content\/uploads\/2022\/08\/copywriting03.jpg\" alt=\"\u5bfe\u8ac701\" \/><br \/>\n<span class=\"green\">\u5185\u85e4<\/span>\uff1a\u666e\u6bb5\u304b\u3089\u8ca9\u4fc3\u3084\u8a8d\u77e5\u62e1\u5927\u3092\u76ee\u7684\u3068\u3057\u305f\u52d5\u753b\u3092\u3064\u304f\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u304c\u3001\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3068\u3057\u3066\u9577\u5e74\u52d5\u753b\u5236\u4f5c\u306b\u643a\u308f\u3063\u3066\u3044\u308b\u3068\u3001\u30b3\u30d4\u30fc\u3084\u30ca\u30ec\u30fc\u30b7\u30e7\u30f3\u306a\u3069\u3001\u52d5\u753b\u3067\u4f7f\u308f\u308c\u308b\u300c\u8a00\u8449\u300d\u306e\u5927\u5207\u3055\u306b\u6c17\u3065\u304b\u3055\u308c\u307e\u3059\u3002\u307e\u305a\u3001\u30b3\u30d4\u30fc\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u304c\u3069\u3046\u3044\u3063\u305f\u3082\u306e\u304b\u3001\u5168\u4f53\u50cf\u304b\u3089\u6559\u3048\u3066\u3044\u305f\u3060\u3051\u307e\u3059\u304b\uff1f<\/p>\n<p><span 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class=\"ez-toc-section\" id=\"%E3%80%8C%E6%88%A6%E7%95%A5%E3%81%AA%E3%81%8D%E3%82%B3%E3%83%94%E3%83%BC%E3%80%8D%E3%81%A7%E3%83%A6%E3%83%BC%E3%82%B6%E3%83%BC%E3%81%AE%E8%A1%8C%E5%8B%95%E3%82%92%E5%A4%89%E3%81%88%E3%82%8B%E3%81%AE%E3%81%AF%E9%9B%A3%E3%81%97%E3%81%84\"><\/span><strong>\u300c\u6226\u7565\u306a\u304d\u30b3\u30d4\u30fc\u300d\u3067\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u5909\u3048\u308b\u306e\u306f\u96e3\u3057\u3044<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/tLAHR_uHoJ8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span 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class=\"blue\">\u548c\u7530<\/span>\uff1a\u52d5\u753b\u3092\u3064\u304f\u308b\u5834\u5408\u3001\u300c\u8ab0\u306b\u5bfe\u3057\u3066\u3069\u3093\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u4f1d\u3048\u305f\u3044\u304b\u300d\u3068\u3044\u3046\u306e\u306f\u5fc5\u305a\u3042\u308b\u306f\u305a\u3067\u3059\u3002\u30b3\u30f3\u30bb\u30d7\u30c8\u304c\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u305d\u3053\u306b\u8a00\u8449\u304c\u5fc5\u305a\u3042\u308a\u307e\u3059\u3002\u300c\u30c7\u30b6\u30a4\u30f3\u304c\u307e\u305a\u3067\u304d\u4e0a\u304c\u308a\u3001\u305d\u3053\u306b\u5f8c\u4ed8\u3051\u3067\u30b3\u30d4\u30fc\u3092\u8f09\u305b\u308b\u300d\u3068\u3044\u3046\u6d41\u308c\u3067\u5236\u4f5c\u3059\u308b\u6620\u50cf\u3084\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3082\u591a\u304f\u3042\u308a\u307e\u3059\u304c\u3001\u305d\u3046\u3044\u3063\u305f\u8868\u9762\u7684\u306a\u30b3\u30d4\u30fc\u3001\u8a00\u3044\u63db\u3048\u308c\u3070\u300c\u6226\u7565\u306a\u304d\u30b3\u30d4\u30fc\u300d\u3067\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u5909\u3048\u308b\u306e\u306f\u96e3\u3057\u3044\u3067\u3059\u3088\u306d\u3002<\/p>\n<p><span class=\"green\">\u5185\u85e4<\/span>\uff1a\u30d3\u30b8\u30cd\u30b9\u3067\u4f7f\u3046\u52d5\u753b\u3092\u3064\u304f\u308b\u306e\u3063\u3066\u3001\u305d\u308c\u304c\u76ee\u7684\u3067\u3059\u304b\u3089\u306d\u3002\u305d\u3053\u306f\u30d6\u30ec\u305a\u306b\u610f\u8b58\u3057\u3066\u304a\u304d\u305f\u3044\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%80%90%E4%BA%8B%E4%BE%8B%E8%A7%A3%E8%AA%AC%E3%80%911%E3%83%95%E3%83%AC%E3%83%BC%E3%82%BA%E3%81%A7%E3%81%9D%E3%81%AE%E8%A3%8F%E5%81%B4%E3%81%AE20%E6%96%87%E5%AD%97%E3%80%8130%E6%96%87%E5%AD%97%E3%82%92%E6%83%B3%E8%B5%B7%E3%81%95%E3%81%9B%E3%82%8B%E3%81%AE%E3%81%8C%E3%81%84%E3%81%84%E3%82%B3%E3%83%94%E3%83%BC\"><\/span><strong>\u3010\u4e8b\u4f8b\u89e3\u8aac\u30111\u30d5\u30ec\u30fc\u30ba\u3067\u305d\u306e\u88cf\u5074\u306e20\u6587\u5b57\u300130\u6587\u5b57\u3092\u60f3\u8d77\u3055\u305b\u308b\u306e\u304c\u3044\u3044\u30b3\u30d4\u30fc<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/hDgYo60_jqY\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span class=\"green\">\u5185\u85e4<\/span>\uff1a\u30b3\u30d4\u30fc\u30e9\u30a4\u30bf\u30fc\u306e\u548c\u7530\u3055\u3093\u304c\u601d\u3046\u3001\u300c\u512a\u308c\u305f\u30b3\u30d4\u30fc\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u52d5\u753b\u300d\u3063\u3066\u3069\u3093\u306a\u3082\u306e\u3067\u3059\u304b\uff1f<\/p>\n<p><span class=\"blue\">\u548c\u7530<\/span>\uff1a\u4eca\u56de\u3054\u7d39\u4ecb\u3057\u305f\u3044\u3068\u601d\u3063\u305f\u4e8b\u4f8b\u306f\u3001\u4e5d\u5dde\u30fb\u5927\u5206\u306b\u3042\u308b1861\u5e74\u5275\u696d\u306e\u4f1a\u793e\u300c\u30d5\u30f3\u30c9\u30fc\u30ad\u30f3\u91a4\u6cb9\u300d\u306e160\u5468\u5e74\u8a18\u5ff5CM\u300c\u5473\u306f\u6642\u9593\u3067\u3001\u3067\u304d\u3066\u3044\u308b\u3002\u300d\u3067\u3059\u3002<\/p>\n<p><span 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src=\"https:\/\/fungry.co.jp\/cnaps\/wp-content\/uploads\/2022\/08\/copywriting04.jpg\" alt=\"\u5bfe\u8ac702\" \/><\/p>\n<p><span 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loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/UNbJzCFgjnU\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span class=\"blue\">\u548c\u7530<\/span>\uff1a\u30e1\u30c3\u30bb\u30fc\u30b8\u3067\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u5c55\u958b\u3057\u3066\u3044\u3063\u305f\u81ea\u52d5\u8eca\u95a2\u90235\u56e3\u4f53\u306eCM\u306b\u5bfe\u3057\u3066\u3001\u307b\u3068\u3093\u3069\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u306a\u3044\u306e\u304c\u4e5d\u5dde\u65b0\u5e79\u7dda\u5168\u7dda\u958b\u901a\u306eCM\u3067\u3059\u3002<\/p>\n<p><span 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