{"id":7480,"date":"2026-03-26T16:34:33","date_gmt":"2026-03-26T07:34:33","guid":{"rendered":"https:\/\/fungry.co.jp\/cnaps\/?p=7480"},"modified":"2026-03-26T16:34:38","modified_gmt":"2026-03-26T07:34:38","slug":"human-resources-marketing","status":"publish","type":"post","link":"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/","title":{"rendered":"\u4eba\u6750\u696d\u754c\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u6210\u679c\u3092\u51fa\u3059\u6226\u7565\u3068\u5b9f\u8df5\u624b\u6cd5"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"860\" height=\"530\" src=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2026\/03\/260326_thumbnail.jpg\" alt=\"\" class=\"wp-image-7481\" srcset=\"https:\/\/fungry.co.jp\/newcnaps\/wp-content\/uploads\/2026\/03\/260326_thumbnail.jpg 860w, 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class=\"banner-text\">Web\u304b\u3089\u306e\u96c6\u5ba2\u3092\u5f37\u5316\u3059\u308b\u305f\u3081\u306e\u6838\u5fc3\u7684\u624b\u6cd5\u3067\u3042\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u3001\u305d\u306e\u5b9a\u7fa9\u304b\u3089\u5177\u4f53\u7684\u306a\u5b9f\u8df5\u30d7\u30ed\u30bb\u30b9\u3001\u6210\u679c\u3092\u51fa\u3059\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8\u307e\u3067\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<br \/>\r\n<\/p>                <\/div>            <\/div>        <\/div>    <\/a><\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E9%87%8D%E8%A6%81%E6%80%A7\" >\u4eba\u6750\u696d\u754c\u306b\u304a\u3051\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u91cd\u8981\u6027<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E6%B1%82%E4%BA%BA%E4%BC%81%E6%A5%AD%EF%BC%88BtoB%EF%BC%89%E3%81%A8%E6%B1%82%E8%81%B7%E8%80%85%EF%BC%88BtoC%EF%BC%89%E3%80%81%E5%8F%8C%E6%96%B9%E3%81%B8%E3%81%AE%E3%82%A2%E3%83%97%E3%83%AD%E3%83%BC%E3%83%81%E3%81%8C%E4%B8%8D%E5%8F%AF%E6%AC%A0\" >\u6c42\u4eba\u4f01\u696d\uff08BtoB\uff09\u3068\u6c42\u8077\u8005\uff08BtoC\uff09\u3001\u53cc\u65b9\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u4e0d\u53ef\u6b20<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E5%A4%9A%E6%A7%98%E5%8C%96%E3%81%99%E3%82%8B%E6%B1%82%E8%81%B7%E8%80%85%E3%83%8B%E3%83%BC%E3%82%BA%E3%81%A8%E3%83%9E%E3%83%83%E3%83%81%E3%83%B3%E3%82%B0%E7%B2%BE%E5%BA%A6%E3%81%AE%E5%90%91%E4%B8%8A\" >\u591a\u69d8\u5316\u3059\u308b\u6c42\u8077\u8005\u30cb\u30fc\u30ba\u3068\u30de\u30c3\u30c1\u30f3\u30b0\u7cbe\u5ea6\u306e\u5411\u4e0a<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%A7%E6%88%90%E6%9E%9C%E3%82%92%E5%BE%97%E3%82%8B%E3%81%9F%E3%82%81%E3%81%AE%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E5%AE%9F%E8%B7%B5%E3%83%95%E3%83%AD%E3%83%BC\" >\u4eba\u6750\u696d\u754c\u3067\u6210\u679c\u3092\u5f97\u308b\u305f\u3081\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5b9f\u8df5\u30d5\u30ed\u30fc<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#STEP1_%E5%B8%82%E5%A0%B4%E8%AA%BF%E6%9F%BB%E3%81%A8%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%83%E3%83%88%E8%A8%AD%E5%AE%9A\" >STEP1. \u5e02\u5834\u8abf\u67fb\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#STEP2_%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E6%96%BD%E7%AD%96%E3%81%AE%E6%96%B9%E9%87%9D%E6%B1%BA%E5%AE%9A\" >STEP2. \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u65b9\u91dd\u6c7a\u5b9a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#STEP3_%E6%83%85%E5%A0%B1%E7%99%BA%E4%BF%A1%E5%AA%92%E4%BD%93%E3%81%AE%E9%81%B8%E5%AE%9A%E3%81%A8%E9%96%8B%E8%A8%AD\" >STEP3. \u60c5\u5831\u767a\u4fe1\u5a92\u4f53\u306e\u9078\u5b9a\u3068\u958b\u8a2d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#STEP4_%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E5%88%B6%E4%BD%9C\" >STEP4. \u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#STEP5_%E3%82%A2%E3%82%A6%E3%83%88%E3%83%90%E3%82%A6%E3%83%B3%E3%83%89%E6%96%BD%E7%AD%96%E3%81%A8%E3%81%AE%E9%80%A3%E6%90%BA\" >STEP5. \u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u65bd\u7b56\u3068\u306e\u9023\u643a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#STEP6_%E5%8A%B9%E6%9E%9C%E6%A4%9C%E8%A8%BC%E3%83%BB%E6%94%B9%E5%96%84\" >STEP6. \u52b9\u679c\u691c\u8a3c\u30fb\u6539\u5584<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%A7%E6%9C%89%E5%8A%B9%E3%81%AA4%E3%81%A4%E3%81%AE%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E6%96%BD%E7%AD%96\" >\u4eba\u6750\u696d\u754c\u3067\u6709\u52b9\u306a4\u3064\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#1_%E6%A4%9C%E7%B4%A2%E6%84%8F%E5%9B%B3%E3%82%92%E7%B6%B2%E7%BE%85%E3%81%97%E3%81%9FSEO%E8%A8%98%E4%BA%8B\" >1. \u691c\u7d22\u610f\u56f3\u3092\u7db2\u7f85\u3057\u305fSEO\u8a18\u4e8b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#2_%E4%BF%A1%E9%A0%BC%E3%82%92%E7%8D%B2%E5%BE%97%E3%81%99%E3%82%8B%E5%B0%8E%E5%85%A5%E4%BA%8B%E4%BE%8B%E3%83%BB%E3%82%A4%E3%83%B3%E3%82%BF%E3%83%93%E3%83%A5%E3%83%BC%E8%A8%98%E4%BA%8B\" >2. \u4fe1\u983c\u3092\u7372\u5f97\u3059\u308b\u5c0e\u5165\u4e8b\u4f8b\u30fb\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u8a18\u4e8b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#3_%E3%83%9B%E3%83%AF%E3%82%A4%E3%83%88%E3%83%9A%E3%83%BC%E3%83%91%E3%83%BC\" >3. \u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#4_%E3%82%BB%E3%83%9F%E3%83%8A%E3%83%BC%E3%83%BB%E3%82%A6%E3%82%A7%E3%83%93%E3%83%8A%E3%83%BC\" >4. \u30bb\u30df\u30ca\u30fc\u30fb\u30a6\u30a7\u30d3\u30ca\u30fc<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%A7%E6%8A%BC%E3%81%95%E3%81%88%E3%81%9F%E3%81%84%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E3%83%9D%E3%82%A4%E3%83%B3%E3%83%88\" >\u4eba\u6750\u696d\u754c\u3067\u62bc\u3055\u3048\u305f\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30dd\u30a4\u30f3\u30c8<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#YMYL%E3%81%AB%E8%BF%91%E3%81%84%E9%A0%98%E5%9F%9F%E3%81%A7%E3%81%82%E3%82%8B%E3%81%93%E3%81%A8%E3%82%92%E6%84%8F%E8%AD%98%E3%81%97%E3%81%A6%E3%80%81%E4%BF%A1%E9%A0%BC%E6%80%A7%E3%82%92%E7%A2%BA%E4%BF%9D%E3%81%99%E3%82%8B\" >YMYL\u306b\u8fd1\u3044\u9818\u57df\u3067\u3042\u308b\u3053\u3068\u3092\u610f\u8b58\u3057\u3066\u3001\u4fe1\u983c\u6027\u3092\u78ba\u4fdd\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E6%A9%9F%E4%BC%9A%E6%90%8D%E5%A4%B1%E9%98%B2%E6%AD%A2%E3%81%AE%E3%81%9F%E3%82%81%E3%80%81%E3%83%95%E3%83%AD%E3%83%BC%E5%9E%8B%E3%81%A8%E3%82%B9%E3%83%88%E3%83%83%E3%82%AF%E5%9E%8B%E3%81%AE%E5%AA%92%E4%BD%93%E3%82%92%E4%BD%B5%E7%94%A8%E3%81%99%E3%82%8B\" >\u6a5f\u4f1a\u640d\u5931\u9632\u6b62\u306e\u305f\u3081\u3001\u30d5\u30ed\u30fc\u578b\u3068\u30b9\u30c8\u30c3\u30af\u578b\u306e\u5a92\u4f53\u3092\u4f75\u7528\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E7%8F%BE%E5%A0%B4%E3%82%B9%E3%82%BF%E3%83%83%E3%83%95%E3%81%A8%E9%80%A3%E6%90%BA%E3%81%97%E3%80%81%E7%8B%AC%E8%87%AA%E6%80%A7%E3%81%AE%E9%AB%98%E3%81%84%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%82%92%E3%81%A4%E3%81%8F%E3%82%8B\" >\u73fe\u5834\u30b9\u30bf\u30c3\u30d5\u3068\u9023\u643a\u3057\u3001\u72ec\u81ea\u6027\u306e\u9ad8\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3064\u304f\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E5%A4%96%E9%83%A8%E3%81%AE%E3%82%B3%E3%83%B3%E3%82%B5%E3%83%AB%E3%82%BF%E3%83%B3%E3%83%88%E3%83%BB%E5%88%B6%E4%BD%9C%E4%BC%9A%E7%A4%BE%E3%82%92%E6%B4%BB%E7%94%A8%E3%81%99%E3%82%8B\" >\u5916\u90e8\u306e\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u30fb\u5236\u4f5c\u4f1a\u793e\u3092\u6d3b\u7528\u3059\u308b<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%AE%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E6%94%AF%E6%8F%B4%E4%BA%8B%E4%BE%8B\" >\u4eba\u6750\u696d\u754c\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u4e8b\u4f8b<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E6%8A%B1%E3%81%88%E3%81%A6%E3%81%84%E3%81%9F%E8%AA%B2%E9%A1%8C%EF%BD%9C%E3%83%AA%E3%82%BD%E3%83%BC%E3%82%B9%E4%B8%8D%E8%B6%B3%E3%81%A8%E3%80%81%E6%88%A6%E7%95%A5%E5%86%85%E8%A3%BD%E5%8C%96%E3%81%AB%E4%BC%B4%E3%81%86%E5%AE%9F%E8%A1%8C%E5%8A%9B%E3%81%AE%E7%A2%BA%E4%BF%9D\" >\u62b1\u3048\u3066\u3044\u305f\u8ab2\u984c\uff5c\u30ea\u30bd\u30fc\u30b9\u4e0d\u8db3\u3068\u3001\u6226\u7565\u5185\u88fd\u5316\u306b\u4f34\u3046\u5b9f\u884c\u529b\u306e\u78ba\u4fdd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E3%83%95%E3%82%A1%E3%83%B3%E3%82%B0%E3%83%AA%E3%83%BC%E3%81%AE%E6%94%AF%E6%8F%B4%E5%86%85%E5%AE%B9%EF%BD%9C%E6%84%8F%E5%9B%B3%E3%82%92%E7%9A%84%E7%A2%BA%E3%81%AB%E6%B1%B2%E3%81%BF%E5%8F%96%E3%82%8B%E5%88%B6%E4%BD%9C%E3%81%A8%E6%9F%94%E8%BB%9F%E3%81%AA%E4%BD%93%E5%88%B6%E6%A7%8B%E7%AF%89\" >\u30d5\u30a1\u30f3\u30b0\u30ea\u30fc\u306e\u652f\u63f4\u5185\u5bb9\uff5c\u610f\u56f3\u3092\u7684\u78ba\u306b\u6c72\u307f\u53d6\u308b\u5236\u4f5c\u3068\u67d4\u8edf\u306a\u4f53\u5236\u69cb\u7bc9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E6%88%90%E6%9E%9C%EF%BD%9C%E7%A4%BE%E5%86%85%E3%81%AE%E5%A4%A7%E5%B9%85%E3%81%AA%E5%B7%A5%E6%95%B0%E5%89%8A%E6%B8%9B%E3%81%A8%E3%80%81%E6%A4%9C%E7%B4%A2%E9%A0%86%E4%BD%8D%E4%B8%8A%E4%BD%8D%E3%81%AE%E7%8D%B2%E5%BE%97\" >\u6210\u679c\uff5c\u793e\u5185\u306e\u5927\u5e45\u306a\u5de5\u6570\u524a\u6e1b\u3068\u3001\u691c\u7d22\u9806\u4f4d\u4e0a\u4f4d\u306e\u7372\u5f97<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%AE%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AB%E9%96%A2%E3%81%99%E3%82%8B%E3%82%88%E3%81%8F%E3%81%82%E3%82%8B%E8%B3%AA%E5%95%8F%E3%81%A8%E3%81%9D%E3%81%AE%E5%9B%9E%E7%AD%94\" >\u4eba\u6750\u696d\u754c\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8cea\u554f\u3068\u305d\u306e\u56de\u7b54<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%A7%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%82%92%E8%A1%8C%E3%81%86%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88%E3%81%AF%EF%BC%9F\" >\u4eba\u6750\u696d\u754c\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u30e1\u30ea\u30c3\u30c8\u306f\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E5%8A%B9%E6%9E%9C%E3%81%8C%E5%87%BA%E3%82%8B%E3%81%BE%E3%81%A7%E3%81%A9%E3%81%AE%E3%81%8F%E3%82%89%E3%81%84%E3%81%AE%E6%9C%9F%E9%96%93%E3%81%8C%E5%BF%85%E8%A6%81%EF%BC%9F\" >\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u304c\u51fa\u308b\u307e\u3067\u3069\u306e\u304f\u3089\u3044\u306e\u671f\u9593\u304c\u5fc5\u8981\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E8%87%AA%E7%A4%BE%E3%81%AB%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%AE%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E3%83%8E%E3%82%A6%E3%83%8F%E3%82%A6%E3%81%8C%E3%81%AA%E3%81%84%E5%A0%B4%E5%90%88%E3%80%81%E3%81%A9%E3%81%86%E3%81%99%E3%82%8C%E3%81%B0%E8%89%AF%E3%81%84%EF%BC%9F\" >\u81ea\u793e\u306b\u4eba\u6750\u696d\u754c\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30ce\u30a6\u30cf\u30a6\u304c\u306a\u3044\u5834\u5408\u3001\u3069\u3046\u3059\u308c\u3070\u826f\u3044\uff1f<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/human-resources-marketing\/#%E3%81%BE%E3%81%A8%E3%82%81\" >\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"i-1\"><span class=\"ez-toc-section\" id=\"%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E9%87%8D%E8%A6%81%E6%80%A7\"><\/span>\u4eba\u6750\u696d\u754c\u306b\u304a\u3051\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u91cd\u8981\u6027<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u307e\u305a\u306f\u3001\u4eba\u6750\u696d\u754c\u304c\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u8df5\u3059\u3079\u304d\u7406\u7531\u3092\u7406\u89e3\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%B1%82%E4%BA%BA%E4%BC%81%E6%A5%AD%EF%BC%88BtoB%EF%BC%89%E3%81%A8%E6%B1%82%E8%81%B7%E8%80%85%EF%BC%88BtoC%EF%BC%89%E3%80%81%E5%8F%8C%E6%96%B9%E3%81%B8%E3%81%AE%E3%82%A2%E3%83%97%E3%83%AD%E3%83%BC%E3%83%81%E3%81%8C%E4%B8%8D%E5%8F%AF%E6%AC%A0\"><\/span>\u6c42\u4eba\u4f01\u696d\uff08BtoB\uff09\u3068\u6c42\u8077\u8005\uff08BtoC\uff09\u3001\u53cc\u65b9\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u4e0d\u53ef\u6b20<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u4eba\u6750\u696d\u754c\u306f\u3001\u6c42\u4eba\u4f01\u696d\uff08BtoB\uff09\u3068\u6c42\u8077\u8005\uff08BtoC\uff09\u3092\u5bfe\u8c61\u3068\u3057\u305f\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb<\/strong>\u3067\u3059\u3002\u3069\u3061\u3089\u304b\u4e00\u65b9\u3067\u3082\u6b20\u3051\u3066\u3057\u307e\u3046\u3068\u30d3\u30b8\u30cd\u30b9\u304c\u6210\u308a\u7acb\u3061\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u53cc\u65b9\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u8fd1\u5e74\u3001\u3055\u307e\u3056\u307e\u306a\u696d\u754c\u3067\u5e83\u544a\u51fa\u7a3f\u8cbb\u304c\u9ad8\u9a30\u50be\u5411\u306b\u3042\u308a\u3001\u9867\u5ba2\u7372\u5f97\u5358\u4fa1\u3082\u9ad8\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u4eba\u6750\u696d\u754c\u3067\u3082\u540c\u69d8\u306e\u73fe\u8c61\u304c\u898b\u3089\u308c\u308b\u305f\u3081\u3001\u5e83\u544a\u51fa\u7a3f\u306b\u4f9d\u5b58\u3057\u306a\u3044\u96c6\u5ba2\u65b9\u6cd5\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u305d\u3053\u3067\u7740\u76ee\u3059\u3079\u304d\u304c\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u6c42\u4eba\u4f01\u696d\u5411\u3051\uff08BtoB\uff09\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u5834\u5408\u3001\u5e02\u5834\u52d5\u5411\u3084\u63a1\u7528\u30ce\u30a6\u30cf\u30a6\u3068\u3044\u3063\u305f\u6709\u76ca\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3065\u304f\u308a\u304c\u5927\u5207\u3067\u3059\u3002<strong>\u305d\u308c\u306b\u3088\u3063\u3066\u6c42\u4eba\u4f01\u696d\u304b\u3089\u4fe1\u983c\u3092\u5f97\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u30ea\u30fc\u30c9\u306e\u7372\u5f97\u3084\u305d\u3053\u304b\u3089\u306e\u5546\u8ac7\u5316\u3082\u671f\u5f85\u3067\u304d\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3001\u6c42\u8077\u8005\u5411\u3051\uff08BtoC\uff09\u306e\u5834\u5408\u3001\u81ea\u7136\u691c\u7d22\u6d41\u5165\u306e\u7372\u5f97\u3092\u76ee\u7684\u3068\u3057\u305fWeb\u30b5\u30a4\u30c8\u3060\u3051\u3067\u306a\u304f\u3001\u3088\u308a\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u30a2\u30d4\u30fc\u30eb\u3067\u304d\u308bSNS\u3067\u306e\u60c5\u5831\u767a\u4fe1\u3082\u52b9\u679c\u7684\u3067\u3059\u3002<strong>\u5c06\u6765\u7684\u306b\u8ee2\u8077\u3092\u8003\u3048\u3066\u3044\u308b\u6f5c\u5728\u5c64\u306b\u3082\u65e9\u671f\u304b\u3089\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u3001\u7d99\u7d9a\u7684\u306a\u63a5\u89e6\u306b\u3088\u308b\u81ea\u793e\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u62e1\u5927\u3082\u671f\u5f85\u3067\u304d\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E5%A4%9A%E6%A7%98%E5%8C%96%E3%81%99%E3%82%8B%E6%B1%82%E8%81%B7%E8%80%85%E3%83%8B%E3%83%BC%E3%82%BA%E3%81%A8%E3%83%9E%E3%83%83%E3%83%81%E3%83%B3%E3%82%B0%E7%B2%BE%E5%BA%A6%E3%81%AE%E5%90%91%E4%B8%8A\"><\/span>\u591a\u69d8\u5316\u3059\u308b\u6c42\u8077\u8005\u30cb\u30fc\u30ba\u3068\u30de\u30c3\u30c1\u30f3\u30b0\u7cbe\u5ea6\u306e\u5411\u4e0a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u6628\u4eca\u306e\u6c42\u8077\u8005\u306f\u3001\u4f01\u696d\u3092\u9078\u3076\u969b\u306e\u57fa\u6e96\u304c\u7d30\u5206\u5316\u30fb\u591a\u69d8\u5316\u3057\u3066\u3044\u307e\u3059\u3002\u7d66\u4e0e\u3084\u52e4\u52d9\u5730\u3001\u52e4\u52d9\u6642\u9593\u3068\u3044\u3063\u305f\u57fa\u672c\u7684\u306a\u52b4\u50cd\u6761\u4ef6\u3060\u3051\u3067\u306a\u304f\u3001<strong>\u30d5\u30ec\u30c3\u30af\u30b9\u30bf\u30a4\u30e0\u5236\u5ea6\u3084\u30ea\u30e2\u30fc\u30c8\u30ef\u30fc\u30af\u5236\u5ea6\u3092\u306f\u3058\u3081\u30ef\u30fc\u30af\u30e9\u30a4\u30d5\u30d0\u30e9\u30f3\u30b9\u3092\u53d6\u308a\u3084\u3059\u3044\u5236\u5ea6\u304c\u5c0e\u5165\u3055\u308c\u3066\u3044\u308b\u304b\u306a\u3069\u3082\u91cd\u8996\u3059\u308b\u50be\u5411\u306b\u3042\u308a\u307e\u3059<\/strong>\u3002\u307e\u305f\u3001\u5b9f\u969b\u306b\u63a1\u7528\u9078\u8003\u3078\u3068\u9032\u3080\u524d\u306b\u3001\u4f01\u696d\u6587\u5316\u3092\u77e5\u308a\u305f\u3044\u3068\u3044\u3046\u30cb\u30fc\u30ba\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u3053\u3046\u3057\u305f\u60c5\u5831\u767a\u4fe1\u306b\u95a2\u3057\u3066\u3082\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001<strong>\u793e\u54e1\u306e\u65e5\u5e38\u3092\u5207\u308a\u53d6\u3063\u305f\u30d6\u30ed\u30b0\u8a18\u4e8b\u3084\u5148\u8f29\u793e\u54e1\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306a\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u3088\u3063\u3066\u3001\u6c42\u8077\u8005\u306e\u4f01\u696d\u7406\u89e3\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059<\/strong>\u3002\u3042\u308f\u305b\u3066\u3001\u6c42\u4eba\u4f01\u696d\u306e\u63a1\u7528\u30df\u30b9\u30de\u30c3\u30c1\u3092\u9632\u304e\u3001\u5165\u793e\u5f8c\u306e\u5b9a\u7740\u7387\u3092\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306b\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u6c42\u4eba\u4f01\u696d\u3068\u6c42\u8077\u8005\u306e\u30de\u30c3\u30c1\u30f3\u30b0\u7cbe\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u6226\u7565\u306b\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%A7%E6%88%90%E6%9E%9C%E3%82%92%E5%BE%97%E3%82%8B%E3%81%9F%E3%82%81%E3%81%AE%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E5%AE%9F%E8%B7%B5%E3%83%95%E3%83%AD%E3%83%BC\"><\/span>\u4eba\u6750\u696d\u754c\u3067\u6210\u679c\u3092\u5f97\u308b\u305f\u3081\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5b9f\u8df5\u30d5\u30ed\u30fc<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u4eba\u6750\u696d\u754c\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u9032\u3081\u308b\u5834\u5408\u3001\u3057\u3063\u304b\u308a\u3068\u6210\u679c\u3092\u5f97\u308b\u305f\u3081\u306b\u306f\u6226\u7565\u7684\u306b\u30b9\u30c6\u30c3\u30d7\u3092\u8e0f\u3093\u3067\u3044\u304f\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u30016\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP1_%E5%B8%82%E5%A0%B4%E8%AA%BF%E6%9F%BB%E3%81%A8%E3%82%BF%E3%83%BC%E3%82%B2%E3%83%83%E3%83%88%E8%A8%AD%E5%AE%9A\"><\/span>STEP1. \u5e02\u5834\u8abf\u67fb\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u3069\u306e\u3088\u3046\u306a\u5e02\u5834\u3067\u52dd\u8ca0\u3059\u3079\u304d\u304b\u3092\u660e\u78ba\u306b\u3059\u308b\u305f\u3081\u3001\u300cIT\u30a8\u30f3\u30b8\u30cb\u30a2\u306e\u63a1\u7528\u306b\u7279\u5316\u3057\u3066\u3044\u308b\u300d\u300c\u82e5\u5e74\u5c64\u306e\u96c6\u5ba2\u306b\u5f37\u3044\u300d\u3068\u3044\u3046\u3088\u3046\u306b\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u518d\u5b9a\u7fa9\u3059\u308b\u3053\u3068\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046<\/strong>\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u4e0a\u3067\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u4f01\u696d\u3084\u6c42\u8077\u8005\u306e\u30da\u30eb\u30bd\u30ca\u3092\u5177\u4f53\u7684\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u5e74\u9f62\u3084\u6027\u5225\u3001\u8077\u696d\u306a\u3069\u306e\u5c5e\u6027\u306b\u52a0\u3048\u3066\u3001\u62b1\u3048\u3066\u3044\u308b\u8ab2\u984c\u3084\u65e5\u5e38\u306e\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u306a\u3069\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u540c\u6642\u306b\u3001\u7af6\u5408\u4ed6\u793e\u306eWeb\u30b5\u30a4\u30c8\u3084SNS\u306e\u904b\u7528\u72b6\u6cc1\u3092\u5fb9\u5e95\u7684\u306b\u5206\u6790\u3057\u307e\u3059\u3002\u7af6\u5408\u304c\u307e\u3060\u30ea\u30fc\u30c1\u3067\u304d\u3066\u3044\u306a\u3044\u9818\u57df\u3084\u81ea\u793e\u306a\u3089\u3067\u306f\u306e\u5207\u308a\u53e3\u306a\u3069\u3092\u898b\u3064\u3051\u51fa\u3057\u3001\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<p>\u25bc \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u8a73\u3057\u3044\u5185\u5bb9\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/what-is-targeting\/\">\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6210\u529f\u306e\u9375\u3092\u63e1\u308b\u624b\u6cd5\u3068\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u89e3\u8aac<\/a><\/p>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP2_%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E6%96%BD%E7%AD%96%E3%81%AE%E6%96%B9%E9%87%9D%E6%B1%BA%E5%AE%9A\"><\/span>STEP2. \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u65b9\u91dd\u6c7a\u5b9a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u554f\u3044\u5408\u308f\u305b\u6570\u3084\u4f1a\u54e1\u767b\u9332\u6570\u3001\u9762\u8ac7\u8a2d\u5b9a\u7387\u3068\u3044\u3063\u305f\u3001\u4e8b\u696d\u6210\u9577\u306b\u76f4\u7d50\u3059\u308b\u6570\u5024\u76ee\u6a19\uff08KPI\u30fbKGI\uff09\u3092\u8a2d\u5b9a\u3057\u307e\u3059<\/strong>\u3002\u52a0\u3048\u3066\u3001\u8a2d\u5b9a\u3057\u305f\u30da\u30eb\u30bd\u30ca\u3092\u3082\u3068\u306b<strong>\u300c\u8ab0\u306b\uff08Who\uff09\u300d\u300c\u4f55\u3092\uff08What\uff09\u300d\u300c\u3069\u306e\u3088\u3046\u306b\uff08How\uff09\u300d\u5c4a\u3051\u308b\u306e\u304b\u3068\u3044\u3046\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5168\u4f53\u6226\u7565\u3092\u7b56\u5b9a<\/strong>\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u65b9\u91dd\u3092\u6c7a\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u30d6\u30ec\u305a\u306b\u65bd\u7b56\u3092\u5b9f\u884c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP3_%E6%83%85%E5%A0%B1%E7%99%BA%E4%BF%A1%E5%AA%92%E4%BD%93%E3%81%AE%E9%81%B8%E5%AE%9A%E3%81%A8%E9%96%8B%E8%A8%AD\"><\/span>STEP3. \u60c5\u5831\u767a\u4fe1\u5a92\u4f53\u306e\u9078\u5b9a\u3068\u958b\u8a2d<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u306e\u5c5e\u6027\u3084\u884c\u52d5\u7279\u6027\u306b\u5408\u308f\u305b\u3066\u3001\u60c5\u5831\u767a\u4fe1\u7528\u306e\u5a92\u4f53\u3092\u4f7f\u3044\u5206\u3051\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001<strong>\u30c8\u30ec\u30f3\u30c9\u306b\u654f\u611f\u306a\u82e5\u5e74\u5c64\u3092\u5bfe\u8c61\u3068\u3059\u308b\u306a\u3089SNS\u3092\u4e3b\u8ef8\u306b\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f01\u753b\u3059\u308b<\/strong>\u3002\u4fe1\u983c\u6027\u3092\u91cd\u8996\u3059\u308b\u4f01\u696d\u306e\u4eba\u4e8b\u62c5\u5f53\u8005\u3092\u5bfe\u8c61\u3068\u3059\u308b\u306a\u3089\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3084AI\u691c\u7d22\u304b\u3089\u306e\u6d41\u5165\u3092\u76ee\u6307\u3057\u305f\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3084\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u3092\u7528\u610f\u3059\u308b\u306a\u3069\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u904b\u7528\u3059\u308b\u5a92\u4f53\u3092\u6c7a\u3081\u305f\u5f8c\u306f\u3001\u30da\u30eb\u30bd\u30ca\u4e0a\u306e\u4eba\u7269\u50cf\u306b\u60c5\u5831\u304c\u5c4a\u304d\u3084\u3059\u304f\u306a\u308b\u3088\u3046\u3001\u81ea\u793e\u30b5\u30a4\u30c8\uff08\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\uff09\u3084SNS\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u958b\u8a2d\u3001\u307e\u305f\u306f\u65e2\u5b58\u30b5\u30a4\u30c8\u306e\u6539\u4fee\u306a\u3069\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP4_%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E5%88%B6%E4%BD%9C\"><\/span>STEP4. \u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u904b\u7528\u3059\u308b\u5834\u5408\u306f\u3001<strong>\u30da\u30eb\u30bd\u30ca\u4e0a\u306e\u4eba\u7269\u50cf\u306e\u60a9\u307f\u3084\u8ab2\u984c\u3092\u89e3\u6d88\u3059\u308b\u305f\u3081\u306e\u8a18\u4e8b\u3092\u5236\u4f5c\u3057\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304b\u3089\u306e\u5b89\u5b9a\u7684\u306a\u6d41\u5165\u3092\u76ee\u6307\u3057\u3001AI\u691c\u7d22\u3067\u306e\u63a8\u5968\u30fb\u9732\u51fa\u3082\u610f\u8b58\u3057\u307e\u3057\u3087\u3046<\/strong>\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001\u305d\u306e\u8a18\u4e8b\u3092SNS\u3067\u7d39\u4ecb\u3059\u308c\u3070\u5e45\u5e83\u3044\u5c64\u3078\u306e\u30ea\u30fc\u30c1\u306f\u3082\u3061\u308d\u3093\u3001\u8a8d\u77e5\u62e1\u5927\u3084\u30d5\u30a1\u30f3\u3065\u304f\u308a\u3001\u3055\u3089\u306b\u306f\u30ea\u30fc\u30c9\u7372\u5f97\u3082\u671f\u5f85\u3067\u304d\u307e\u3059\u3002\u540c\u69d8\u306b\u3001\u81ea\u793e\u306e\u30b3\u30f3\u30bf\u30af\u30c8\u30ea\u30b9\u30c8\u3092\u7528\u3044\u3066\u305d\u306e\u8a18\u4e8b\u3092\u7d39\u4ecb\u3059\u308b\u305f\u3081\u306e\u30e1\u30eb\u30de\u30ac\u3092\u914d\u4fe1\u3059\u308c\u3070\u3001\u898b\u8fbc\u307f\u5ea6\u304c\u6bd4\u8f03\u7684\u9ad8\u3044\u6c42\u4eba\u4f01\u696d\u306b\u518d\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u3001\u5546\u8ac7\u5316\u3078\u306e\u53ef\u80fd\u6027\u3082\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP5_%E3%82%A2%E3%82%A6%E3%83%88%E3%83%90%E3%82%A6%E3%83%B3%E3%83%89%E6%96%BD%E7%AD%96%E3%81%A8%E3%81%AE%E9%80%A3%E6%90%BA\"><\/span>STEP5. \u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u65bd\u7b56\u3068\u306e\u9023\u643a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306e\u79d8\u8a23\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u4e0a\u306e\u96c6\u5ba2\uff08\u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\uff09\u65bd\u7b56\u3060\u3051\u3067\u5b8c\u7d50\u3055\u305b\u305a\u3001\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u65bd\u7b56\u3068\u9023\u643a\u3059\u308b\u3053\u3068<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u554f\u3044\u5408\u308f\u305b\u3084\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304b\u3089\u7372\u5f97\u3057\u305f\u30ea\u30fc\u30c9\uff08\u898b\u8fbc\u307f\u9867\u5ba2\uff09\u306b\u5bfe\u3057\u3066\u3001\u96fb\u8a71\u3084\u30e1\u30fc\u30eb\u3068\u3044\u3063\u305f\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3092\u884c\u3046\u30b1\u30fc\u30b9\u3067\u8003\u3048\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u305d\u306e\u969b\u3001\u76f8\u624b\u306e\u95a2\u5fc3\u304c\u9ad8\u3044\u8a18\u4e8b\u3084\u8cc7\u6599\u3092\u3042\u308f\u305b\u3066\u7d39\u4ecb\u3059\u308b\u3053\u3068\u3067\u3001\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u8cea\u3068\u6210\u7d04\u7387\u3092\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001<strong>\u793e\u5185\u306e\u55b6\u696d\u62c5\u5f53\u8005\u304b\u3089\u300c\u9867\u5ba2\u304c\u73fe\u5834\u3067\u5b9f\u969b\u306b\u60a9\u3093\u3067\u3044\u308b\u3053\u3068\u300d\u3092\u30d2\u30a2\u30ea\u30f3\u30b0\u3057\u3001\u30ea\u30a2\u30eb\u306a\u58f0\u3092\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u53cd\u6620\u3059\u308b\u30b5\u30a4\u30af\u30eb\u306b\u3057\u3066\u3044\u304d\u307e\u3059<\/strong>\u3002\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u5e02\u5834\u306e\u30cb\u30fc\u30ba\u306b\u3088\u308a\u5373\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5236\u4f5c\u30fb\u767a\u4fe1\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"STEP6_%E5%8A%B9%E6%9E%9C%E6%A4%9C%E8%A8%BC%E3%83%BB%E6%94%B9%E5%96%84\"><\/span>STEP6. \u52b9\u679c\u691c\u8a3c\u30fb\u6539\u5584<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u6210\u679c\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u305d\u306e\u632f\u308a\u8fd4\u308a\u3068\u6539\u5584\u306e\u7d99\u7d9a\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u5177\u4f53\u7684\u306b\u306f<strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306a\u3069\u306e\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u7528\u3044\u3066\u3001\u300c\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3088\u304f\u8aad\u307e\u308c\u3066\u3044\u308b\u304b\u300d\u300c\u3069\u3053\u304b\u3089\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u304f\u6d41\u5165\u3057\u3066\u3044\u308b\u304b\u300d\u306a\u3069\u3092\u5b9a\u91cf\u7684\u306b\u628a\u63e1\u3057\u307e\u3059<\/strong>\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u4e0a\u3067\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3054\u3068\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff08CVR\uff09\u3092\u8a73\u7d30\u306b\u5206\u6790\u3057\u307e\u3057\u3087\u3046\u3002\u4eee\u306b\u671f\u5f85\u901a\u308a\u306e\u6210\u679c\u3092\u5f97\u3089\u308c\u3066\u3044\u306a\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3042\u308c\u3070\u3001\u30ea\u30e9\u30a4\u30c8\u3084\u5c0e\u7dda\u6539\u5584\u3092\u884c\u3063\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306bPDCA\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3057\u7d9a\u3051\u308b\u3053\u3068\u3067\u3001\u96c6\u5ba2\u7387\u3001\u3055\u3089\u306b\u306f\u6210\u7d04\u7387\u306e\u9ad8\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3078\u3068\u78e8\u304d\u4e0a\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<p>\u25bc Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3082\u3042\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/what-is-ga4\/\">GA4\uff08Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff09\u3068\u306f\uff1f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8a2d\u5b9a\u65b9\u6cd5\u3068\u57fa\u672c\u7684\u306a\u898b\u65b9\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/how-to-introduce-ga4\/\">GA4\u306e\u5c0e\u5165\u65b9\u6cd5\uff01\u5c0e\u5165\u5f8c\u306b\u5f79\u7acb\u3064\u521d\u671f\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u3082\u89e3\u8aac<\/a><\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%A7%E6%9C%89%E5%8A%B9%E3%81%AA4%E3%81%A4%E3%81%AE%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E6%96%BD%E7%AD%96\"><\/span>\u4eba\u6750\u696d\u754c\u3067\u6709\u52b9\u306a4\u3064\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u4eba\u6750\u696d\u754c\u306b\u304a\u3044\u3066\u3001\u7279\u306b\u9ad8\u3044\u6210\u679c\u3092\u671f\u5f85\u3067\u304d\u308b4\u3064\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002\u81ea\u793e\u306e\u30ea\u30bd\u30fc\u30b9\u3084\u8ab2\u984c\u306b\u5408\u308f\u305b\u3066\u3001\u5b9f\u884c\u3059\u308b\u65bd\u7b56\u306e\u512a\u5148\u9806\u4f4d\u3092\u6c7a\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%E6%A4%9C%E7%B4%A2%E6%84%8F%E5%9B%B3%E3%82%92%E7%B6%B2%E7%BE%85%E3%81%97%E3%81%9FSEO%E8%A8%98%E4%BA%8B\"><\/span>1. \u691c\u7d22\u610f\u56f3\u3092\u7db2\u7f85\u3057\u305fSEO\u8a18\u4e8b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u4eba\u6750\u696d\u754c\u306b\u304a\u3044\u3066\u3082\u3063\u3068\u3082\u57fa\u76e4\u3068\u306a\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u3001SEO\u3092\u610f\u8b58\u3057\u305f\u30b3\u30e9\u30e0\u3084\u89e3\u8aac\u8a18\u4e8b<\/strong>\u3067\u3059\u3002\u300c\u5c65\u6b74\u66f8\u306e\u66f8\u304d\u65b9\u300d\u300c\u8ee2\u8077\u6642\u306e\u9762\u63a5\u5bfe\u7b56\u300d\u3068\u3044\u3063\u305f\u6c42\u8077\u8005\u306e\u60a9\u307f\u3084\u3001\u300c\u63a1\u7528\u30b3\u30b9\u30c8\u306e\u524a\u6e1b\u300d\u300c\u63a1\u7528\u8005\u306e\u96e2\u8077\u9632\u6b62\u300d\u3068\u3044\u3063\u305f\u4eba\u4e8b\u62c5\u5f53\u8005\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u30c6\u30fc\u30de\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3046\u3057\u305f\u5c02\u9580\u6027\u306e\u9ad8\u3044\u8a18\u4e8b\u3092\u84c4\u7a4d\u3057\u3066\u3044\u3051\u3070\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u5bfe\u3059\u308b\u81ea\u793e\u306e\u5c02\u9580\u6027\u3084\u6a29\u5a01\u6027\u3092\u793a\u3059\u3053\u3068\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u5e83\u544a\u3092\u51fa\u7a3f\u3057\u306a\u304f\u3068\u3082\u4e2d\u9577\u671f\u306b\u308f\u305f\u3063\u3066\u6f5c\u5728\u5c64\u304b\u3089\u306e\u7d99\u7d9a\u7684\u306a\u96c6\u5ba2\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%E4%BF%A1%E9%A0%BC%E3%82%92%E7%8D%B2%E5%BE%97%E3%81%99%E3%82%8B%E5%B0%8E%E5%85%A5%E4%BA%8B%E4%BE%8B%E3%83%BB%E3%82%A4%E3%83%B3%E3%82%BF%E3%83%93%E3%83%A5%E3%83%BC%E8%A8%98%E4%BA%8B\"><\/span>2. \u4fe1\u983c\u3092\u7372\u5f97\u3059\u308b\u5c0e\u5165\u4e8b\u4f8b\u30fb\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u8a18\u4e8b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u6c42\u4eba\u4f01\u696d\u3084\u6c42\u8077\u8005\u306e\u6700\u7d42\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u3092\u5f8c\u62bc\u3057\u3067\u304d\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3001\u5c0e\u5165\u4e8b\u4f8b\u3084\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u8a18\u4e8b<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u6c42\u4eba\u4f01\u696d\u5411\u3051\u306b\u306f\u3001\u4ed6\u793e\u304c\u300c\u3069\u306e\u3088\u3046\u306b\u8ab2\u984c\u3092\u89e3\u6c7a\u3057\u3066\u63a1\u7528\u306b\u6210\u529f\u3057\u305f\u304b\u300d\u3092\u5177\u4f53\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3084\u6210\u679c\u3092\u4ea4\u3048\u3066\u7d39\u4ecb\u3057\u307e\u3057\u3087\u3046\u3002\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u300c\u81ea\u793e\u3067\u3082\u6210\u529f\u3067\u304d\u305d\u3046\u300d\u3068\u3044\u3046\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u30a4\u30e1\u30fc\u30b8\u3092\u4e0e\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6c42\u8077\u8005\u5411\u3051\u306b\u306f\u3001\u5b9f\u969b\u306b\u81ea\u793e\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3057\u3001\u8ee2\u8077\u306b\u6210\u529f\u3057\u305f\u65b9\u306e\u4f53\u9a13\u8ac7\u304c\u6709\u52b9\u3067\u3059\u3002\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u3068\u306e\u3084\u308a\u3068\u308a\u3084\u5165\u793e\u5f8c\u306e\u5fc3\u5883\u306e\u5909\u5316\u3068\u3044\u3063\u305f\u300c\u751f\u306e\u58f0\u300d\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u306b\u306f\u3001\u30b5\u30fc\u30d3\u30b9\u5c0e\u5165\u306b\u5bfe\u3059\u308b\u5fc3\u7406\u7684\u306a\u30cf\u30fc\u30c9\u30eb\u3092\u4e0b\u3052\u308b\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<p>\u25bc \u4e8b\u4f8b\u53d6\u6750\u8a18\u4e8b\u306e\u5236\u4f5c\u30d5\u30ed\u30fc\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/case-study-article\/\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6709\u52b9\u306a\u4e8b\u4f8b\u53d6\u6750\u8a18\u4e8b\u306e\u5236\u4f5c\u30d5\u30ed\u30fc<\/a><\/p>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%E3%83%9B%E3%83%AF%E3%82%A4%E3%83%88%E3%83%9A%E3%83%BC%E3%83%91%E3%83%BC\"><\/span>3. \u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u4f01\u696d\u306e\u4eba\u4e8b\u62c5\u5f53\u8005\u3092\u5bfe\u8c61\u3068\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3068\u3057\u3066\u3001\u8cea\u306e\u9ad8\u3044\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u3044\u306e\u304c\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u3067\u3059<\/strong>\u3002\u300c\u6700\u65b0\u306e\u63a1\u7528\u5e02\u5834\u52d5\u5411\u300d\u3084\u300c\u8077\u7a2e\u5225\uff08\u30a8\u30f3\u30b8\u30cb\u30a2\u306a\u3069\uff09\u306e\u63a1\u7528\u30ce\u30a6\u30cf\u30a6\u300d\u3068\u3044\u3063\u305f\u30c6\u30fc\u30de\u3067\u307e\u3068\u3081\u3089\u308c\u305f\u8cc7\u6599\u306f\u3001\u4eba\u4e8b\u62c5\u5f53\u8005\u30cb\u30fc\u30ba\u304c\u9ad8\u3044\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3046\u3057\u305f\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u306f\u3001Web\u30b5\u30a4\u30c8\u3092\u95b2\u89a7\u3057\u3066\u3044\u308b\u3060\u3051\u306e\u6f5c\u5728\u5c64\u3092\u5177\u4f53\u7684\u306a\u5546\u8ac7\u5019\u88dc\u3078\u3068\u5f15\u304d\u4e0a\u3052\u308b\u305f\u3081\u306e\u5f37\u529b\u306a\u30d5\u30c3\u30af\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<p>\u25bc \u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u306e\u5236\u4f5c\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/how-to-create-whitepaper\/\">\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u3068\u306f\uff1f\u554f\u3044\u5408\u308f\u305b\u6570\u30a2\u30c3\u30d7\u306b\u3064\u306a\u3052\u308b\u5236\u4f5c\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac<\/a><\/p>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_%E3%82%BB%E3%83%9F%E3%83%8A%E3%83%BC%E3%83%BB%E3%82%A6%E3%82%A7%E3%83%93%E3%83%8A%E3%83%BC\"><\/span>4. \u30bb\u30df\u30ca\u30fc\u30fb\u30a6\u30a7\u30d3\u30ca\u30fc<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306b\u30e6\u30fc\u30b6\u30fc\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3068\u308c\u308b\u30bb\u30df\u30ca\u30fc\u3084\u30a6\u30a7\u30d3\u30ca\u30fc\u3082\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u975e\u5e38\u306b\u6709\u52b9\u3067\u3059<\/strong>\u3002\u4f01\u696d\u306e\u4eba\u4e8b\u62c5\u5f53\u8005\u5411\u3051\u306b\u306f\u6700\u65b0\u306e\u63a1\u7528\u30c8\u30ec\u30f3\u30c9\u3084\u52b4\u50cd\u57fa\u6e96\u6cd5\u306e\u6539\u6b63\u30dd\u30a4\u30f3\u30c8\u3092\u30c6\u30fc\u30de\u306b\u3057\u305f\u52c9\u5f37\u4f1a\u306e\u958b\u50ac\u306b\u3088\u3063\u3066\u3001\u5c02\u9580\u5bb6\u3068\u3057\u3066\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u78ba\u7acb\u3067\u304d\u307e\u3059\u3002\u6c42\u8077\u8005\u5411\u3051\u306b\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u696d\u754c\u7814\u7a76\u3084\u63a1\u7528\u8aac\u660e\u4f1a\u306e\u5b9f\u65bd\u306a\u3069\u3067\u3001\u5fc3\u7406\u7684\u306a\u8ddd\u96e2\u3092\u7e2e\u3081\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001<strong>\u30bb\u30df\u30ca\u30fc\u3084\u30a6\u30a7\u30d3\u30ca\u30fc\u3092\u305b\u3063\u304b\u304f\u5b9f\u65bd\u3057\u305f\u304b\u3089\u306b\u306f\u3001\u305d\u306e\u5834\u9650\u308a\u306e\u30a4\u30d9\u30f3\u30c8\u306b\u3057\u306a\u3044\u3053\u3068\u3082\u91cd\u8981<\/strong>\u3067\u3059\u3002\u30a2\u30fc\u30ab\u30a4\u30d6\u52d5\u753b\u3068\u3057\u3066Web\u30b5\u30a4\u30c8\u306b\u63b2\u8f09\u3057\u305f\u308a\u3001\u8981\u70b9\u3092\u307e\u3068\u3081\u3066\u30ec\u30dd\u30fc\u30c8\u8a18\u4e8b\u3092\u5236\u4f5c\u3057\u305f\u308a\u3059\u308c\u3070\u3001\u4e2d\u9577\u671f\u7684\u306a\u96c6\u5ba2\u65bd\u7b56\u306b\u3082\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-2\"><span class=\"ez-toc-section\" id=\"%E4%BA%BA%E6%9D%90%E6%A5%AD%E7%95%8C%E3%81%A7%E6%8A%BC%E3%81%95%E3%81%88%E3%81%9F%E3%81%84%E3%82%B3%E3%83%B3%E3%83%86%E3%83%B3%E3%83%84%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E3%83%9D%E3%82%A4%E3%83%B3%E3%83%88\"><\/span>\u4eba\u6750\u696d\u754c\u3067\u62bc\u3055\u3048\u305f\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30dd\u30a4\u30f3\u30c8<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u4eba\u6750\u696d\u754c\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u62bc\u3055\u3048\u3066\u304a\u304d\u305f\u3044\u30dd\u30a4\u30f3\u30c8\u304c4\u3064\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u3092\u7406\u89e3\u30fb\u5b9f\u884c\u3059\u308b\u3053\u3068\u3067\u3001\u6210\u679c\u3092\u6700\u5927\u5316\u3055\u305b\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"YMYL%E3%81%AB%E8%BF%91%E3%81%84%E9%A0%98%E5%9F%9F%E3%81%A7%E3%81%82%E3%82%8B%E3%81%93%E3%81%A8%E3%82%92%E6%84%8F%E8%AD%98%E3%81%97%E3%81%A6%E3%80%81%E4%BF%A1%E9%A0%BC%E6%80%A7%E3%82%92%E7%A2%BA%E4%BF%9D%E3%81%99%E3%82%8B\"><\/span>YMYL\u306b\u8fd1\u3044\u9818\u57df\u3067\u3042\u308b\u3053\u3068\u3092\u610f\u8b58\u3057\u3066\u3001\u4fe1\u983c\u6027\u3092\u78ba\u4fdd\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u4eba\u6750\u696d\u754c\u304c\u6271\u3046\u4ed5\u4e8b\u3084\u30ad\u30e3\u30ea\u30a2\u306b\u95a2\u3059\u308b\u60c5\u5831\u306f\u3001\u4eba\u306e\u5c06\u6765\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u3046\u308b\u30c6\u30fc\u30de<\/strong>\u3067\u3059\u3002Google\u306e\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u57fa\u6e96\u3067YMYL\uff08Your Money or Your Life\uff09\u306b\u8a72\u5f53\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u9818\u57df\u3068\u3057\u3066\u6271\u308f\u308c\u3084\u3059\u3044\u305f\u3081\u3001E-E-A-T\uff08\u7d4c\u9a13\u30fb\u5c02\u9580\u6027\u30fb\u6a29\u5a01\u6027\u30fb\u4fe1\u983c\u6027\uff09\u3092\u610f\u8b58\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u5bb9\u306b\u5c02\u9580\u5bb6\u306e\u76e3\u4fee\u3092\u52a0\u3048\u305f\u308a\u3001\u81ea\u793e\u72ec\u81ea\u306e\u8abf\u67fb\u7d50\u679c\u3067\u3042\u308b\u4e00\u6b21\u60c5\u5831\u3092\u76db\u308a\u8fbc\u3093\u3060\u308a\u3059\u308b\u3068\u3044\u3063\u305f\u65b9\u6cd5\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002E-E-A-T\u3092\u610f\u8b58\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u306b\u3088\u3063\u3066Google\u304b\u3089\u4fe1\u983c\u3092\u5f97\u3084\u3059\u304f\u306a\u308a\u3001\u691c\u7d22\u9806\u4f4d\u306e\u5b89\u5b9a\u5316\u3082\u76ee\u6307\u305b\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<p>\u25bc YMYL\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3082\u3054\u89a7\u306b\u306a\u308b\u3068\u7406\u89e3\u304c\u6df1\u307e\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/fungry.co.jp\/cnaps\/blog\/ymyl-seo\/\">YMYL\u3068\u306f\uff1fGoogle\u306eSEO\u8a55\u4fa1\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u5fc5\u9808\u77e5\u8b58<\/a><\/p>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%A9%9F%E4%BC%9A%E6%90%8D%E5%A4%B1%E9%98%B2%E6%AD%A2%E3%81%AE%E3%81%9F%E3%82%81%E3%80%81%E3%83%95%E3%83%AD%E3%83%BC%E5%9E%8B%E3%81%A8%E3%82%B9%E3%83%88%E3%83%83%E3%82%AF%E5%9E%8B%E3%81%AE%E5%AA%92%E4%BD%93%E3%82%92%E4%BD%B5%E7%94%A8%E3%81%99%E3%82%8B\"><\/span>\u6a5f\u4f1a\u640d\u5931\u9632\u6b62\u306e\u305f\u3081\u3001\u30d5\u30ed\u30fc\u578b\u3068\u30b9\u30c8\u30c3\u30af\u578b\u306e\u5a92\u4f53\u3092\u4f75\u7528\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u52b9\u7387\u7684\u306b\u904b\u7528\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u7279\u6027\u306e\u7570\u306a\u308b\u300c\u30d5\u30ed\u30fc\u578b\u300d\u3068\u300c\u30b9\u30c8\u30c3\u30af\u578b\u300d\u306e\u5a92\u4f53\u3092\u4f75\u7528\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30d5\u30ed\u30fc\u578b\u306e\u5a92\u4f53\u306b\u306fSNS\u3084Web\u5e83\u544a\u306a\u3069\u304c\u8a72\u5f53\u3057\u3001\u5373\u52b9\u6027\u304c\u6975\u3081\u3066\u9ad8\u3044\u306e\u304c\u7279\u9577<\/strong>\u3002\u305f\u3060\u3057\u3001\u6295\u7a3f\u3084\u51fa\u7a3f\u3092\u30b9\u30c8\u30c3\u30d7\u3059\u308b\u3068\u6d41\u5165\u3082\u6b62\u307e\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u306f\u3058\u3081\u3001\u300c\u4eca\u3059\u3050\u306b\u4eba\u6750\u3092\u6c42\u3081\u3066\u3044\u308b\u300d\u3068\u3044\u3046\u3088\u3046\u306a\u6025\u52df\u6848\u4ef6\u3067\u306e\u6d3b\u7528\u306b\u5411\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30b9\u30c8\u30c3\u30af\u578b\u306e\u5a92\u4f53\u306f\u3001SEO\u8a18\u4e8b\u3084\u5c0e\u5165\u4e8b\u4f8b\u306a\u3069\u304c\u8a72\u5f53\u3057\u307e\u3059\u3002\u6210\u679c\u3092\u5f97\u308b\u307e\u3067\u306b\u4e00\u5b9a\u306e\u6642\u9593\u3092\u8981\u3057\u307e\u3059\u304c\u3001<strong>\u30b3\u30f3\u30c6\u30f3\u30c4\u305d\u306e\u3082\u306e\u304c\u81ea\u793e\u306e\u300c\u4f7f\u3044\u7d9a\u3051\u3089\u308c\u308b\u8cc7\u7523\u300d\u3068\u306a\u308a\u3001\u6570\u304c\u5897\u3048\u308b\u307b\u3069\u300c\u96c6\u5ba2\u306e\u5165\u53e3\u300d\u304c\u591a\u304f\u306a\u3063\u3066\u3044\u304f\u70b9\u3082\u30e1\u30ea\u30c3\u30c8<\/strong>\u3067\u3059\u3002<strong>\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u7d9a\u3051\u308c\u3070\u3001\u5e83\u544a\u8cbb\u306a\u3069\u306e\u30b3\u30b9\u30c8\u3092\u304b\u3051\u305a\u7d99\u7d9a\u7684\u306b\u96c6\u5ba2\u3067\u304d\u307e\u3059<\/strong>\u3002\u300c\u6052\u5e38\u7684\u306b\u63a1\u7528\u6d3b\u52d5\u3092\u3057\u305f\u3044\u300d\u300c\u4e2d\u9577\u671f\u7684\u306b\u81ea\u793e\u306e\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u305f\u3044\u300d\u3068\u3044\u3046\u30b1\u30fc\u30b9\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3072\u3068\u3064\u306e\u5a92\u4f53\u306b\u504f\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u81ea\u793e\u306e\u63a1\u7528\u8a08\u753b\u3084\u4e8b\u696d\u30d5\u30a7\u30fc\u30ba\u306b\u5408\u308f\u305b\u3066\u30ea\u30bd\u30fc\u30b9\u3092\u6700\u9069\u5316\u3057\u3001\u30d5\u30ed\u30fc\u578b\u3068\u30b9\u30c8\u30c3\u30af\u578b\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\uff08\u4f7f\u3044\u5206\u3051\u308b\uff09\u3053\u3068\u304c\u6700\u826f\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 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id=\"%E5%A4%96%E9%83%A8%E3%81%AE%E3%82%B3%E3%83%B3%E3%82%B5%E3%83%AB%E3%82%BF%E3%83%B3%E3%83%88%E3%83%BB%E5%88%B6%E4%BD%9C%E4%BC%9A%E7%A4%BE%E3%82%92%E6%B4%BB%E7%94%A8%E3%81%99%E3%82%8B\"><\/span>\u5916\u90e8\u306e\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u30fb\u5236\u4f5c\u4f1a\u793e\u3092\u6d3b\u7528\u3059\u308b<span 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[&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":7482,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"labels":[73,75,80,81],"class_list":["post-7480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","labels-nurturing","labels-lead-generation","labels-case-studies","labels-strategy-planning"],"acf":[],"_links":{"self":[{"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/posts\/7480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/comments?post=7480"}],"version-history":[{"count":7,"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/posts\/7480\/revisions"}],"predecessor-version":[{"id":7504,"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/posts\/7480\/revisions\/7504"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/media\/7482"}],"wp:attachment":[{"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/media?parent=7480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/categories?post=7480"},{"taxonomy":"labels","embeddable":true,"href":"https:\/\/fungry.co.jp\/cnaps\/wp-json\/wp\/v2\/labels?post=7480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}